Directing Attention
Follow the inside story as we build Attention into a global media business even more successful than Gawker or Vice. Click to read Directing Attention, a Substack publication with thousands of subscribers.
- Posts
- 60 from 1 Dec 2023 to 29 Sep 2026
- Posting
- monthly (6 in the last year)
- Kind
- personal blog
- Feed
- https://directing.attention.to/feed
2026 4
2025 20
- Help me save the world, but don't tell Marcos: a train data Secret Santa
- “I’ll never sleep again”
- AI researcher burnout: the greatest existential threat to humanity?
- To make AI safe, we must develop it as fast as possible without safeguards
- Launch: The Center for the Alignment of AI Alignment Centers
- Review: Prime, the Amazon restaurant
- The Box — the world's first anti-deepfake wearable
- 👀 A new platform to crowdsource most viewed TikToks
- Do you want AI to do your shopping?
- 📲 Mike Waltz accidentally adds Osama Bin Laden to Signal group
- 📵 School phone bans: what’s the downside?
- Elon Musk gives away billions to feed starving children on Mars
- #5: 🤖 New OpenAI agent for Greg, 📰 read news [Y/N]? 🙏 Rishad, 🇬🇧 London meetup
- #4: Can some stickers change your life?
- #3: The ad that checks you're rich
- #2: Search continues for someone with an opinion on AI
- #1: Directing Attention + first ever article
- Attenspiration
- Launching Attention: make tech fun, make fun of tech
- I made a simple tool to save you from online distractions
2024 33
- Choice of your AI assistant? Nope, probably not
- 7 rare traits I see in every high performing scrambled eggs
- Zuck vs. Zuck: 7 thoughts
- The follow lie, and why it’s worse than ever
- Every day, AI increases the cost of being a public figure
- How to scroll more and live less
- Assistant and I
- Will the real Aggregator's AI Risk please stand up?
- AI vs. ads: surprisingly possible, surprisingly neglected
- breakreminder.org: a TikTok account to help you use TikTok less
- Help stop the DoJ bullying Apple
- AI OSes: bad news for ads?
- What is an AI OS?
- Ban TikTok? Maybe. Force them to reveal basic data? Definitely
- Can AI power nudgeware?
- AI slashes ads by boosting intention (+ weekly update)
- "AI, no ads please": 4 words to wipe out $1tn
- 20 years of social posts (+ weekly update)
- Help me stop the EU bullying Apple
- Introducing AboutIdeasNow.com
- Missing: billions of views (+ weekly update)
- Why is no one making a new version of old Facebook?
- A typology of the social media feed
- Crap and gold (+ weekly update)
- Giving Glover Gil.ga
- How to hunt down TikTok's top videos
- Weekly update: a linkname moonshot, TrojanTok up-and-running, TikTok's data black hole, and more
- Today's top TikTok is... 🤷
- Weekly update: people love legal horror stories
- How to deal with receiving a cease-and-desist letter from Big Tech
- Weekly update: TikTok is weird
- Challenge 2: TrojanTok, or using social media against social media
- How did Challenge 1 go: giving KingCharl.es to King Charles?