Joel Gascoigne's blog
Everything Joel Gascoigne publishes — articles, posts, links & quotes
- Posts
- 328 from 21 Nov 2010 to 25 Oct 2026
- Posting
- weekly (76 in the last year)
- Kind
- personal blog
- Feed
- https://joel.is/rss/
2026 71
- Post - October 25, 2026 - 1792981699
- Post - October 15, 2026 - 1792102061
- Post
- Mercury Writing Principles: Authenticity and Conciseness Matter
- Post - October 6, 2026 - 1791296071
- Post - October 1, 2026 - 1790889532
- Post - September 28, 2026 - 1790602419
- Post - September 17, 2026 - 1789669402
- Post - September 16, 2026 - 1789586405
- Post - September 10, 2026 - 1789051204
- Post - September 8, 2026 - 1788878402
- Post - September 6, 2026 - 1788709901
- Post - September 5, 2026 - 1788634193
- Post - August 27, 2026 - 1787856888
- Post - August 9, 2026 - 1786294747
- No real long-term satisfaction is possible in work without treating it as something much...
- Quotes
- Post - August 2, 2026 - 1785687802
- Post - July 31, 2026 - 1785528816
- Running Local Models Is Good Now
- Going IndieWeb
- Opting Out of Unicorn Economics
- Post - July 20, 2026 - 1784600668
- Post - July 12, 2026 - 1783914026
- The Pressure Valve
- Post - June 28, 2026 - 1782704287
- Most people walk right past the secret of these outliers’ success, focusing instead on...
- My book The Lean Startup gave a generation of founders the tools to build quickly, to...
- Post - June 12, 2026 - 1781288947
- 23 Learnings on Building Community and Holding Space
- At What Point Does Delegation Become Self-Erasure?
- How Generative and Agentic AI Shift Concern From Technical Debt to Cognitive Debt
- People find it hard to balance work with family, family with self, because it might not be...
- The more successful an organization is at that first step, the more valuable it becomes as...
- We often find that the harder we try to get rid of emotions and thoughts, the stronger...
- Post - June 12, 2026 - 1781286786
- Post - May 26, 2026 - 1779817350
- Post - May 24, 2026 - 1779646293
- Post - May 14, 2026 - 1778792779
- Post - May 3, 2026 - 1777840884
- Post - April 18, 2026 - 1776548767
- Post - April 10, 2026 - 1775839491
- Post - March 24, 2026 - 1774391113
- Post - March 16, 2026 - 1773627682
- I Was Inconsiderate but Now I’m Everywhere
- Open Source in the Age of AI
- The Barbell Method of Reading
- Beware of anyone who thinks innovation is about one lone genius or big piles of money....
- I used to think I had to choose: build a sustainable business or build something generous....
- Post - March 13, 2026 - 1773389121
- Post - March 7, 2026 - 1772868667
- Post - February 24, 2026 - 1771967349
- Post - February 22, 2026 - 1771824883
- Post - February 8, 2026 - 1770610992
- Post - January 23, 2026 - 1769195608
- Cal Newport on Seasonal Productivity, Blank Schedules & Adventure Time
- iOS Voice Memos to Obsidian With Claude Code
- "🌲 the Konik Method for Organizing Electronic Notes"
- Brands and logos and press releases do not resonate with us anymore. We are interested in...
- For prolific writers who publish weekly or daily, the ability to see a vast array of...
- Simply shipping a product that works is no longer enough, everyone can do that, especially...
- Post - January 22, 2026 - 1769115079
- Post - January 15, 2026 - 1768508539
- Post - January 10, 2026 - 1768046198
- Competing With PowerPoint: A Framework for Success
- The Profitable Startup
- Why I Write
- there are no results within the organization. All the results are on the outside. The only...
- Too many of us live by the to-do list. We look at what needs to be done, then try to force...
- We’re born into stories that keep us from accessing our genius. We grow up among those...
- Post - January 4, 2026 - 1767584058
2025 28
- Post - December 28, 2025 - 1766941445
- Post - December 21, 2025 - 1766367182
- Post - December 14, 2025 - 1765749546
- Post - December 1, 2025 - 1764600304
- Post - November 11, 2025 - 1762919177
- Post - October 12, 2025 - 1760325984
- Post - September 24, 2025 - 1758737080
- Post - September 22, 2025 - 1758574022
- Post - September 20, 2025 - 1758395547
- Post - September 18, 2025 - 1758210520
- Post - September 17, 2025 - 1758117001
- Post - July 27, 2025 - 1753671833
- Post - July 13, 2025 - 1752463034
- Post - July 6, 2025 - 1751842819
- Post - June 22, 2025 - 1750646910
- Post - June 8, 2025 - 1749429095
- Post - May 28, 2025 - 1748442823
- Post - May 13, 2025 - 1747192489
- Post - May 2, 2025 - 1746216670
- Post - April 18, 2025 - 1745035214
- Post - April 14, 2025 - 1744663769
- Post - March 23, 2025 - 1742788634
- Post - March 2, 2025 - 1740941147
- Post - February 23, 2025 - 1740330182
- Post - February 14, 2025 - 1739562415
- Post - February 7, 2025 - 1738950729
- Post - January 29, 2025 - 1738169074
- Post - January 23, 2025 - 1737651556
2024 52
- Post - December 21, 2024 - 1734802577
- Post - December 17, 2024 - 1734464838
- Team-Oriented, Outcome-Oriented
- What Is Strategy?
- Write in the Moment
- I cannot imagine any company that wants to make the best product of its kind being staffed...
- Identify your superpowers. Because if you identify your superpowers and work in accordance...
- write with the door closed, rewrite with the door open. Your stuff starts out being just...
- Post - December 2, 2024 - 1733178339
- Post - November 30, 2024 - 1732996663
- Fourteen years
- Article
- Post - November 30, 2024 - 1733005124
- Post - November 2, 2024 - 1730572761
- Post - November 2, 2024 - 1730560340
- Post - October 25, 2024 - 1729910925
- Post - October 1, 2024 - 1727842805
- Post - October 1, 2024 - 1727795563
- Post - September 26, 2024 - 1727363703
- Founder Mode
- Slash Pages
- If you're not releasing then you're just journaling. If you're not posting it publicly, if...
- You need good constraints to be creative. You need really strong constraints. And people...
- Post - September 22, 2024 - 1727057363
- Post - September 20, 2024 - 1726835167
- Post - September 6, 2024 - 1725653635
- Post - September 5, 2024 - 1725592984
- Post - August 23, 2024 - 1724436928
- 1.0 Is the Loneliest Number
- Changing My Approach to Meetings to Take Back Control of My Attention
- Worse, but Unique
- If you're going to do something that's weird, and potentially disadvantageous in some...
- The culture I’m trying to create is one where every year when we celebrate another record...
- Post - August 20, 2024 - 1724158289
- Post - August 16, 2024 - 1723871100
- Post - August 16, 2024 - 1723870908
- Post - August 16, 2024 - 1723865368
- Post - August 16, 2024 - 1723863956
- Post - August 3, 2024 - 1722714092
- Post - August 2, 2024 - 1722623996
- The significance of Bluesky and decentralized social media
- Post - July 30, 2024 - 1722341882
- Post - June 25, 2024 - 1719330542
- Post - June 24, 2024 - 1719244571
- Post - June 18, 2024 - 1718743710
- Post - February 27, 2024 - 1709098596
- Post - February 26, 2024 - 1708971138
- Post - February 27, 2024 - 1708713261
- Post - January 25, 2024 - 1706239064
- Post - January 24, 2024 - 1706116863
- Post - January 19, 2024 - 1705719950
- Post - January 12, 2024 - 1705079244
2023 20
- Post - November 30, 2023 - 1701384280
- Post - October 31, 2023 - 1698777841
- Post - October 22, 2023 - 1698008330
- Post - October 5, 2023 - 1696527600
- Post - September 27, 2023 - 1695864825
- Post - September 23, 2023 - 1695475332
- Post - September 22, 2023 - 1695413958
- Post - September 12, 2023 - 1694534266
- Post - September 8, 2023 - 1694197600
- Post - September 8, 2023 - 1694195828
- Post - September 4, 2023 - 1693869769
- Post - September 4, 2023 - 1693863602
- Post - September 4, 2023 - 1693863509
- Post - September 4, 2023 - 1693862870
- Post - September 4, 2023 - 1693862735
- Post - September 4, 2023 - 1693862471
- Post - August 25, 2023 - 1693003794
- Post - July 14, 2023 - 1689392340
- Post - June 17, 2023 - 1686960000
- Post - June 9, 2023 - 1686348360
2022 22
- Crumb Time
- How to motivate employees? Don’t.
- Spend More Time Alone
- The flipped meeting model
- Why is scaling past 50 employees so hard?
- There’s a difference between criticism and constructive criticism. With the latter, you’re...
- Think about your favorite athlete, musician, or actor. Behind the scenes of their public...
- Build Week at Buffer: What it is and how we’re approaching it
- A guide to curation in community
- Beacon is switching to a four-day work week. Here's why.
- Optimism Shapes Reality
- Supporting the Modern Family in the Workplace
- The challenge we all face is how to maintain the benefits of breadth, diverse experience,...
- Ultimately, your habits matter because they help you become the type of person you wish to...
- 20 years of Atlassian, 20 lessons learned
- Leave Me Alone Open Startup Page
- Square Defangs Difficult Decisions with this System — Here’s How
- Structural transparency vs content-level transparency
- Subvert shitty norms
- I learned to go slowly when faced with the choice between two things that you need that...
- You are not your idea, and if you identify too closely with your ideas, you will take...
- Our vision for location-independent salaries at Buffer
2021 2
2020 5
2019 4
2018 3
2017 4
2016 1
2015 4
2014 13
- Why I don't shield my team from bad news
- 50 books that transformed my business and my life
- Why we have a core value of transparency at our startup, and why the reasons don't matter
- How we're trying to stay innovative as a 3.5 year old startup
- The different ways of traveling
- The choices we make when we build startups
- How my co-founder and I structure ourselves as CEO and COO
- The quiet pivot
- The Yin and Yang of a great co-founder relationship
- Why we go on international retreats 3 times a year with our startup
- 4 short stories of our attempts to be lean at our startup
- What it's really like to grow a team when you're focused on culture-fit
- Firing myself, again
2013 25
- How we handle team emails at our startup: Defaulting to transparency
- Two simple changes that helped increase my happiness and improve my sleep
- What no one talks about when building a team: Letting people go
- The joys and benefits of working as a distributed team
- 6 suggestions for an aspiring founder
- Coaching and feedback within startups
- Questions I ask myself about working as distributed team
- Experimenting with a 7 day work week
- Ratio thinking
- Dreams come true
- The undervalued advantages of being a small startup
- 5 things that seem essential that we launched Buffer without
- Want to help your hometown? Pack up and leave
- Why I'm going to Hawaii with my co-founder
- When creating new habits, let yourself be sloppy
- The third option
- Make progress faster by cooperating: 4 tips to try with your co-founder or co-worker
- Expert of nothing
- The evening walk
- 5 reasons as a CEO you should develop a habit of daily meditation
- The paradox of how bugs and downtime can be a good thing
- What is failure for you?
- Zero notifications
- How to gain traction in two sided markets
- Focus on the line, not the dot
2012 46
- Two important and often overlooked aspects of creating a lasting morning routine
- The highs and lows of startup life
- How to get more replies to the emails you send: be specific
- Thinking about your goal with a startup
- The evolution of culture at a startup
- Feeling like a fraud while doing startups
- Want to create a new habit? Get ready to break it.
- The maker/manager transition phase
- The Anti-Todo List
- What are your top 3 challenges?
- Start something small
- Thoughts on dropping out to do a startup
- Want to be successful? Be inconsistent
- The magic of a great startup ecosystem
- Maximize your excitement
- Thoughts on when to incorporate
- 5 realisations that helped me write regularly
- How an investor who turned me down ended up sleeping on my couch
- The power of ignoring mainstream news
- Why context is so important
- An invitation to come and hack on Buffer
- Why you should continue working on your bad idea
- Pricing your product: It doesn't have to be so complicated
- 6 things I do to be consistently happy
- How to name your startup
- How coffee shops helped my startup
- Why I'm helping startup founders
- Plan or build?
- Achieving overnight success: Tom Preston-Werner
- Thoughts on travelling with your startup
- Your startup is a rocket ship
- Want to be happy and successful? Bring happiness to others
- Don't register your idea as a company
- Are you interested?
- Making money with a product: A myth?
- Use the happiness advantage
- What can we do right now?
- Why I crave mistakes
- The exercise habit
- For the first few people, hire from your network
- What online gaming taught me about startups
- Work harder on yourself than you do on your startup
- Achieving overnight success: Kevin Systrom
- Raising funding as a first-time founder
- It takes hard work. Do the hard work.
- Avoid the 50/50 co-founder model - here's why
2011 25
- 10 lessons from my startup journey so far
- Achieving scale by doing things that don't scale
- Taking time to reflect
- Like anything else, we need to practice startups
- Founders: failure comes with the territory
- Does location really matter for your startup?
- I have no idea what I am doing
- Why you should start marketing early
- Reflecting on ways to bootstrap a startup
- What is your coming soon page for?
- What are you doing to feel uncomfortable?
- Beware of the social ideas
- How to start your startup in 4 steps
- Creating a sleep ritual
- Enjoying the moment
- Giving your startup a point of view
- Work and rest in a startup
- Treat it as finished
- Acting with incomplete information in a startup
- Healthy naivety
- Fear of not shipping
- Creating order from chaos in a startup
- Steady yourself, those world-changing thoughts are not productive
- Ways to bootstrap a startup: on the side
- Questioning and adjusting our goals