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Igniting the Revolution...
learn.microsoft.com/en-us/archive/blogs/maamktg
Change the way that Microsoft does Marketing...or Get Fired Tryin'
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- 469 from 17 Jul 2006 to 23 Apr 2008
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2008 63
- Blog Moved...
- Rise of the Social Media Aggregators...
- Brands Worth a Weekend...idea re-blogged
- Price vs. Quality Perception...
- Can Your Brand Survive the Hit?
- Transparency in the Ad Market
- Laying down the gauntlet...GOOG v. MSFT
- What are you saying on Twitter?
- Hypnotic Writing...
- Here's a Story about a CRM product...
- If it's happening to Hillary, it can happen to anybody.
- The Best Time to Look for a Job....
- Comic Relief: Building your brand through word of mouth...
- A Social Media Go-To Market Strategy...
- Building Credibility...
- Being a Social Network "Friend"
- Collaborative Yogurt...
- Why I Love Penelope Trunk...
- Book Review: Brazen Careerist
- Blogging is a retail business...
- How I measure blog success...
- Recommendations as Relationship Builders...
- Facebook as Outlook Killer?
- Book: Business Intelligence-the Savvy Manager's Guide
- Get Rich by Blogging...
- Is Your Setup Virtual-Enabled?
- Just because you can, doesn't mean you should
- It's the Headline, Stupid!
- Go Green, Get Green
- What makes a good status update?
- What $150 million buys you...
- Go Where They Are...Touching Your Social Networks...
- A Customer with a Megaphone...
- Stimulate Conversation through Content Syndication...
- Outlook/Twitter/Facebook...Starting a Conversation
- The Attendee Experience...
- New RSS Feed...
- Front Page of the New York Times...
- Advice Needed: Should I Stay or Should I Go Now?
- Petty Guidelines for Leaving a Voicemail...
- There is no "social networking for business"
- The 6 Billion Channel Universe...
- Getting their Mojo back...
- I am the Absent Blogger...
- Book Review: I Didn't See It Coming...
- Marketing on One Foot...
- MS con call warm-up routine...
- The Long Tail and Branding...
- Meeting Your Idols...
- Books that change the way you think and act...and the rest
- That's Da BOM!!!
- A Community That Cares...
- Remarkable Advertising...
- Business Intelligence-What's in a name?
- Reaching out to the Disappointed...
- Like Peanut Butter and Chocolate...
- Partner Marketing Excellence or How to Get Your Customers Excited...
- Listening to your audience....
- Nickel and Diming...cntd
- Bill Gates' Last Day...
- Will You Sleep With Us Again?
- Customer-Centric Fundraising...
- Listening to Your Customers via Social Media
2007 313
- What I should ask for in my annual review bonus package...
- Scalable Partner Marketing Engines...
- SuperCruncher and Citizen Marketer...
- Book Review: E-Myth Revisited
- The 4 year old test...
- Building a Partner Community, Part 3...
- Free Advertising to 13,000...
- Not Presentations, Performances...
- Book Review: Super Crunchers
- Building a Community That Builds...
- The LinkedIn Business...
- URL Basics...
- Eco-Friendly Marketing...
- Loyalty Doesn't Cost Much...
- Two-Way Webcasts and Co-Revolutionaries...
- Positive Energy Blogging...
- Are MS bloggers' days numbered?
- Best Buy-More on Details Matter
- Working in the Data Mine...
- Events Drive the Business....
- Online Community and Online Conversations...
- Blogs in Plain English
- PR in the Web 2.0 Era
- Building a Public Sector Partner Community, Part 2
- Why A Blog...
- Marketing Blocking and Tackling
- Book Review: Bit Literacy
- Blogging ROI
- Book Review: Linked
- Misogyny, Misanthropy, Both, or Neither?
- Microsoft, Harley-Davidson, and Brand Passion
- What role a portal?
- Revolutionizing the Newsletter...
- Book Review: Secrets of Consulting
- Marketing in a Nutshell..
- Zune School Marketing...
- Get Customers Talking...
- Are All Customers Equal?
- Do You Read Your Customers' Blogs?
- Blog Value Proposition...
- Building a Public Sector Partner Community, Part 1
- Building Community...
- Web 2.0 for Business ROI
- Little Details...
- Tattoos to generate "Booth Buzz"
- Open and Honest Communications...
- How to Prove to Your CFO That Marketing Works
- Is Microsoft a Social Object? Is Your Company?
- Marketing is Internal As Well...
- Nice Touch....
- More Powerful Than Microsoft...
- What is Microsoft's Web 2.0 Strategy?
- Thinking Holistically About Your Event
- The World Is Flat Indeed...
- Advertising Direct Hit...
- Giving Your Fans a Megaphone...
- Book Review: Never Eat Alone
- Marketing Challenge: Microsoft in Web 2.0?
- Little Things Make a Difference
- Webcast 2.0
- Book Review: Juggling Elephants
- Leaving $5000 on the Table...
- Book Review: Wikinomics
- Gates vs. Jobs in PowerPoint...
- PowerPoint Excellence
- Remarkable Message...
- Your Hard Drive Will Crash...
- With my hero...
- Where are your customers?
- Book Review: Cluetrain Manifesto
- Microsoft Most Valuable Professionals at Your Event
- Being Lazy and Sharpening the Saw...
- Value of Social Bookmarking
- Good Example of Storytelling...
- Lens on Megaphone Marketing...
- Contest Winner...and Good Marketing 2.0 Example
- Godin and Marketing in a Web 2.0 World...
- Book Review: Art of Possibility
- Cultural Sensitivity...
- Email Overload...and how to cope
- If Ready to Go isn't...
- Book Review: Difficult Conversations
- Stories make the sale...
- Are Your Biz Cards Remarkable?
- TV Anywhere...
- Book Review: Wake Me Up When the Data Is Over
- So, how do I set up an event?
- Partners who Partner
- Why Blog?
- Voicemail Experience...
- Technological First...
- Book to Read: Paradox of Choice
- SBS Event Kit...Free
- Motivate an Audience...
- True Parntership...
- Paying for Events...
- How You End...
- Being Remarkable...
- 7-Eleven becomes Kwik-E-Mart
- Are you making meaning with your services?
- Two decades of PowerPoint: Is the world a better place?
- Community, Change, Results, and Harmony....
- Making Lemonade...
- You and me
- Inkblogging
- Building a Winning Brand...
- Community Building...
- Really good mechanics...and some Rookie mistakes
- Salespeople and barriers...
- Structured Networking...
- Event lessons from a top partner marketer...
- Does your business card make an impact?
- The Million Server Man: 5 Questions with Chris van Wesep
- A Partner's Tale...
- Details Matter, part 2
- Details matter...
- Always look the part...
- Who's got the power?
- One Hit Wonder...or the Genesis of a great marketing org?
- Bring the Love Back...
- How I got my teeth whitened for free...
- 5 Questions with Zakia Ovington: Driving a $136mm Vista business...
- Microsoft's new 'surface' computer...
- Event Planning Mistakes...
- Striking while the iron is hot...
- Partners Partnering...
- Profile Update...what do you think?
- The Top Ten Reasons Why PR Doesn't Work
- Marketing is gasoline, not matches...
- Post-Event follow up...
- Partner Synergy...
- What $5k in event marketing buys you...
- Perception matters...
- Think blogs don't have power?
- Post-Event PR
- Pre-Event PR
- Helping Partners Hire...
- No more phone trees....
- Customer Blitz Day....
- Yet ANOTHER resource...
- Presentation Preparation...
- On Unified Communications and Microsoft...
- Make it easy to work with you....
- Nurturing your invitees...
- Upcoming Marketing Webinars...
- On hard work and event mileage...
- T-mobile and the Customer Experience...
- Blackberry Killer...
- The Customer Experience...
- Horrible Presentations...
- Punctuality vs. Tardiness...
- Meetings...
- Free Book offer...still valid
- Great Powerpoint...more on
- The "Wow" and Marketing Speak...
- The Implications for You of Web 2.0
- The Future of IW....
- When legal gets in the way of business...
- Buy-in from the top...
- True Partnership....
- Preparing Your Presenter....
- Free Book Offer...
- Don't Count Microsoft Out...
- Event Drop-Off by Month...
- Subliminal Advertising...
- When 50% of your attendees become leads...
- Event Execution Excellence...
- Bring on the feedback...
- How Healthy is Your Email List...
- Top 10 Reasons to Close Business...
- Telling a Story...
- More on...Is Microsoft Dead?
- Little Things Make a BIG Difference...
- Partner Resource Desk...
- Laptops Up...
- Guess who's listening?
- Where Everyone Knows Your Name...or at least can quickly find it online....
- The Economics of Open Source Software
- "I know it's an eye chart"
- $500 Ready to Go...
- The Long Runway...
- If I ran the Microsoft customer database...
- Nice Little Windows Mobile Feature...
- Inconsistent Experience...
- Nickel and Diming...
- Perception vs. Reality...
- Participation...Part 2
- End of Fiscal Year Reimbursement Info..
- Humor in North Dakota....
- Advertising in the Million Channel World...
- People and Praise...
- Proving Your Worth...
- Candid Feedback to MSFT
- Earning Event Support...
- It is Q4...And what that means...
- The Search Wars...
- A Simple Solution...
- Intro to Economics...
- Bubbling Ideas Up...
- Aligning Your Salesforce Behind an Event
- Another Nice Outlook/Exchange Time Saver...
- Microsoft Caller ID at the Blitz
- Participation...
- Book Review: Moneyball
- New Windows Server Offer
- E-Commerce Day...
- New Email Etiquette...Proposed
- A missed opportunity...
- Closing the Event Loop...
- The Music Album Re-emerges...
- Windows is Most Secure?
- ClickToAttend.com Conversion Rate...
- Lead Generation Services...
- Connecting to Your Webinar Audience...
- The Comcast Dip...
- Taking It...
- Live Meeting Account for Partners...
- Sense of Ownership...
- It's Your House....
- Simple Math...
- When good events go bad...
- On Blogging and the Internet...
- Capturing Attention and Imagination..
- Another underutilized asset for your events...
- Great PowerPoint...
- Presenter Excellence...
- Book Review: Made to Stick
- Godin's Next Book...
- Revolutionary...
- Reselling opportunity...
- Technology Upgrade Cycle...
- Tracking every dollar…
- Another nifty little feature...
- CPE Hero-self-nomination...
- What Makes a Successful Event?
- Giving Customers the Megaphone...
- Finding the Right Info...for free
- Publication to check out...
- Mozart's Turkish March...
- Reminder: Partner Demo Showcase
- Rules of Thumb
- Smart Placement of Partner Events...
- Daylight Savings Time is Coming...
- The view from the CIO...
- Avoiding "Save Uh-Oh's"
- One question to ask yourself in planning a Microsoft event...
- Misleading in the Internet era...
- One thing I love in Outlook 2007
- Use what you've got...
- Keeping Bloggers Honest...
- More on Daylight Savings Time...
- Generating Customer Activity...
- IE7 on Vista...
- Is the customer always right?
- Event Follow-Up Process...
- The Event Experience...
- Chalk one up for Vista...
- Who Needs a CIO?
- On name tags...
- Sort Problems Resolved…
- Location, Location, Location...
- Open Office Hours…
- A Purple Cow?
- How strong is the website?
- The value of blogging...
- Whose Wedding Is It Anyway?
- How Not To Introduce Yourself over Email
- Next Best Practices Call
- How to Get Customers to Show...
- Showing the customer love..
- Marketing Idea for the Dry Cleaner...
- Seven steps to remarkable customer service
- How to leverage a Microsoft event...
- On Persistence...
- Godin at U of MD write up...
- Getting Engaged and Getting Value...
- Nurturing your relationships...
- Event ROI...
- Teaching How To Fish...
- A good reason to call...
- Making Your Event Remarkable...
- Viral Ad
- Snow, Ice, and Unified Communications....
- Market Madness, baby!!!
- Get Engaged Partner in Print...
- Supporting Your Event Efforts...
- Truth in Ad Sales...
- When am I wrong?
- The Wizards of Buzz...
- Mobility Events...
- Get Engaged Means Business..
- Using Click to Attend Sites...small change
- Seth Godin at U of MD-REMARKABLE!
- Hot Leads, Cold Calls
- The Future of Music...
- The Attention Economy
- The Loyalty Effect
- Super Bowl: Changing the Game
- Seth's Blog: Really Bad Powerpoint
- eMarketer.com - What Works, and What Doesn't, in Online Marketing
- What Vista Means to the DC Economy...
- Crafting an Event Story...
- Vista Case Study...
- Another Fantastic Event for Get Engaged Partner...
- Great Review on Office...
- Here comes GOOG!
- Launch event is filling up!!
- Locked into your cell phone contract?
- What motivates people...
- Creating a Need
- Great Guidelines on Effective PowerPoint
- A Tale of 3 Referral Awards
- How You Pitch..
2006 93
- Making Life Easier For Your Customers
- Book Review: First, Break All The Rules
- A glimpse of the future...
- Where to Order Co-Branded Items
- Xmas Week Work Schedule
- Ready to Go Campaigns
- Psychographic profiling in action...
- Top 10 Movies to Watch If You Are in Sales...
- Creativity in Action...
- Inserting Your Logo for the Launch Invite...
- Listening to your customers...
- This Is Broken...
- Benefits of the Microsoft Partner Relationship
- Sometimes it pays to be different...
- Am I working now?
- Your Email Signature...
- Dental Consultant..
- Google's next acquisition...
- Book Review: Small Is the New Big
- Get Engaged Just Works...Part 2
- Blitzing to Synergy works...
- Get Engaged Just Works...
- Sunday Afternoon Advertising...
- Getting the event engine rolling in Jan/Feb '07
- Continuously adding value...
- Preparing for your event...
- What it takes to be great...
- Integration...
- Turning entire industries upside down...
- Hospital Wi-Fi
- Great marketing effort...
- Grabbing Attention...
- Some entertaining spoofs on Mac-PC commercials..
- Driving Attendance...
- Getting Your Attention...
- Sharing pictures....or anything
- Google and You Tube
- New Type of Phishing Scam...
- Getting in front of it...
- A calling machine!!
- Love the Microsoft RV?
- Microsoft Generates Leads for Get Engaged Partners...
- Partner love for Microsoft Partner Events...
- Tchotchkes for your event...
- Problems generating demand for your event?
- Going to the brink...
- Attention to detail...
- Perception vs. Reality...
- Windows Vista...
- Partners needed...and business opportunity?
- Office 2007...
- What a call!!
- What's a Cluster?
- Event Signage and Readiness...
- First Synergy Event...
- Custom list pulls...
- Partnering with a LAR or a CPLS
- What events are available?
- Need help finding content for your event?
- Do your own event...
- A/C back online..
- Air duct cleaning...
- Virtual Blitz
- Event Slots
- Need help with Microsoft Partner Events?
- Leveraging Assets…
- Partners Partnering…
- Are you asking questions the right way?
- Marketing done right…
- How long should an event be?
- Knockout Presentations part 2
- What events are available?
- Use Microsoft Facilities for Your Events…for Free
- How does it make the customer feel?
- Knockout presentations…
- Can I use MPE for my own events/Webinars?
- More on Word2007
- Are you event ready?
- Marketing Readiness Training for Mid Atlantic Area Partners
- What is an “Event in a Box…”?
- Partner questions on the event in a box strategy….
- PowerPoint...Good or Evil?
- Keeping it simple...
- Underutilized sites...
- Synergy Events....
- The Shark Tank Blitz...
- Event specifics....
- Asking Questions
- What makes customers remember?
- Our partner event-led marketing strategy...
- Voicemail pet peeve...
- Microsoft Office 2007-Beta 2
- Delivering a Knockout Presentation...