Logo Design Love
On logos, symbols, icons, and marks, with the accompanying book available in thirteen languages.
- Posts
- 442 from 24 Jan 2008 to 26 Oct 2026
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- now and then (3 in the last year)
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- personal blog
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2026 3
2024 10
2023 12
2022 8
2021 11
2020 6
2019 6
2018 8
2017 34
- The Pixar logo and the hopping desk lamp
- Marked with thought #1
- Cruz Novillo: Logos
- HOW Logo Awards winners
- Moonpig ditches the space pig after 17 years
- Famous logos drawn from memory
- Belfast’s 2017 logo and the tabloid response
- FireSigns: a semiotic theory for graphic design
- John&Jane
- SŽDC by Studio Marvil
- Waddesdon Wine
- How to get design clients
- Ian Cartlidge on identity design
- Evolution of the LEGO logo
- Design Research Unit
- Land Heritage
- Félix Beltrán and Pepe Cruz Novillo
- Origins and making of the Porsche crest
- Radiodiffusion-Télévision Française
- The Music Shop
- Oslo City Bike
- Gerd Leufert (1914-1988)
- Soviet logos
- On the Hillary Clinton logo
- 60 years of Chermayeff & Geismar & Haviv
- The rebus and the visual pun
- Logobook archives the finest old and new logos
- Eero Aarnio Originals, by Bond
- Behind the Volvo logo
- The Atari logo: behind “the Fuji”
- How to price design services
- Wings, Meatballs, Worms, and Swooshes
- Printworks London, by Only
- TrademarkVision uses image recognition to search for similar trademarks
2016 35
- Longsands Fish Kitchen
- The Institute of Heraldry, 1969
- The Swan Hotel
- Heart & Stroke Foundation of Canada
- Brentford FC crest redesign
- The symbolism of Japan’s prefectural flags
- Noji Architects
- AGDA Design Awards 2016 finalists
- Number 1 in the Official Charts
- Rob Janoff on his logo for Apple
- IV Centenary of the death of Cervantes
- The meaning of the CND symbol
- LogoArchive
- Behind the Subway logo
- Henry Wood
- The Tesla Motors T
- Mastercard simplified
- East River Esplanade
- Of course it’s been done before
- Logos of companies that test on animals
- Herb Lubalin: Typographer
- Embark
- The Co-op’s “clover leaf” logo
- Feed Magazine
- Top symbols & trademarks of the world
- “The Love Symbol”
- Refining Aston Villa’s club badge
- Stravinsky Festival Trust
- Logos from the 1950s to 70s
- Cultural differences in logo design
- The Golden Wattle flag
- Dresden eDition
- Little Green Pig
- 1979 Mediterranean Games
- What makes a truly great logo?
2015 40
- Helsinki Philharmonic Orchestra
- Lisa Winstanley
- The Royal Mint identity guidelines
- Rethinking IKEA’s logo
- Netflix, by Gretel
- Logo design with Draplin: secrets of shape, type and colour
- Depero Quadrigea
- Channel 4 rebrand
- Wiggins wordmark refinement, by Dalton Maag
- Logo Modernism
- DC Comics style guide, 1982
- The evolution of Major League Baseball logos
- A brief interview with Lance Wyman
- Rolling Stones Hot Lips
- Mr Cooper
- The graphic art of the advertising mascot
- How many logo options do you present?
- The Montblanc star
- Rebranding the LTA’s Major Events
- Oculus redesign
- Resources for logo mockups
- Logos for the jilted generation
- The International Flag of Planet Earth
- CN logo evolution
- Canadian logos, lovingly preserved
- Adapting logos for small screens
- Hillary Clinton’s campaign logo
- Daily Overview
- Africa Solo
- Chip Shop Awards’ best use of logo category
- Everything is Design: The Work of Paul Rand
- Wall of Wally
- A better level of achievement for CIMA
- Western trademarks for the Chinese culture
- The ubiquitous work of Ian Brignell
- The history of the MGM lions
- What does a designer need to consider when designing a logo?
- Pulsating Sonos
- The Canada wordmark
- The origins of Red Bull
2014 37
- I DO, by George Lois
- Elephant Book Company
- 7UP logo through the years
- Sapo
- animodul by atipo
- Respublica University
- Design Matters: Tom Geismar
- A failure to acknowledge work as work
- Beko gets an update
- Melbourn Squash Club
- La Chamarilera
- Logos on vintage badges
- Tm classic logos book
- The wheelchair symbol gets an update
- Design Matters: Bob Gill
- Rio 2016 typography, by Dalton Maag
- Airbnb’s Bélo
- The oldest registered trademarks
- Paula Scher‘s “Liquid Identity” Skillshare class
- Michael Bierut on why logos endure
- Evolution of the SKODA logo
- An alphabet of monograms
- Six iconic logo designers
- Original Apple office signage from $10,000
- Manuals 1. Design & Identity Guidelines.
- The ubiquity of similarity
- English Heritage
- Aston Martin logo evolution
- Islamic Solidarity
- SFA logo axed a few days after launch
- Jigsaw identity
- Milton Glaser on the Florence logo
- Origins of the Mitsubishi emblem
- Signet Signal Symbol
- Warner Bros
- A few thoughts on trademark infringement
- The Chain Reaction Project
2013 32
- Flags and symbols of Japanese municipalities
- Exxon by Loewy
- A fluke accident. Clearly.
- International Symbol of Access
- Anita Giraldo
- Thomas Cook logo evolution
- FHK Henrion, by Unit Editions
- Bing updates
- TSB by Rufus Leonard
- A Logo for London, by David Lawrence
- Alzheimer’s Disease National Congress
- Satirical logos by Maentis
- Unbranded cigarettes perceived as less satisfying
- Paula Scher on designing identities
- Top corner
- Last Bummer Records
- Lale
- Dali’s Chupa Chups logo
- Star Wars logo evolution
- A Continental update, by Peter Schmidt Group
- Thoughts about similar-looking logos
- Do good logos need to look good?
- Ace Frehley on the Kiss logo
- National Rail symbols
- We will not solve problems before we are paid
- Firefox sketches
- Superman symbol evolution
- Bell System logo redesign
- DeLorean Motor Company
- ITV logo creation
- British Airways logo evolution
- “The Golden Combover”
2012 61
- The birth of the Michelin Man
- Jägermeister and Saint Hubertus
- University of California
- A history of the Hollywood sign
- Architectural logos
- Katona József Theatre
- A collection of identity style guides from around the world
- Saul Bass on the design presentation
- The Woodshed Horror Company
- Famous logos in Comic Sans
- Apple logo insults Russian Orthodox Christians
- Logo R.I.P.
- Megan Sheerin
- The symbol for the acid house generation
- eBay in corporate standardisation
- Logos from the 50s and 60s
- Pirelli logo evolution
- The Microsoft logo
- Fiji Airways logo
- The Dandy faces closure
- Australian court OKs cigarette logo ban
- Obama source code logo
- Emblemetric
- Bruce Mau Design rebrands Canada
- A process for designing successful identities
- More4 rebrand options
- The art and origins of logo design
- Nuts.com
- On circular logos
- What is spec work?
- Vintage vehicle logotypes
- Flexible brand names
- Olympic logo a day
- The cost of a Saul Bass logo
- No perching allowed
- I Love NY logo set for makeover
- doWntown ARLINGTON
- Minnesota Zoo logo sketches
- Behind the innocent logo
- Elephant Combs
- Stedelijk Museum
- The illusion of choice
- Swisscom sketches
- Sharing a Coke
- The story behind the English National Opera logo
- The old dove/hand logo combination
- Crowdsourcing Haiti
- Crowdsourcing Liechtenstein
- Nottingham Jazz
- White House Conference on Children
- IDA and Pentagram recreate Pangaea
- Peter and the Starcatcher
- Minolta and the magic dot
- Madrid 2020 logo causes controversy
- Green T
- DC Entertainment
- Kodak logo evolution
- 2012 Olympic non-events
- Rio 2016 Paralympic Games logo
- Waterstones returns to Baskerville
- British Rail’s double-arrow
2011 50
- Penguin logo evolution
- Watching Words Move
- LogoGarden secures $2M in funding
- Moving Brands does HP
- Unilever icons explained
- Trademark symbols, what’s the point?
- MGM Grand logo for just £29
- Carlsberg logo translations
- Brandstack closes, leaves designers out of pocket
- Matías Nadal’s piano keys monogram
- Australia bans logos on cigarette packaging
- Some of the best logos are obvious.
- British Steel logo
- Decluttered logos and thoughts on container branding
- Mobil logo
- Human Rights logo selected
- The history of the Ferrari logo
- Brandversations
- Nike logo 40 year anniversary
- NASA logo evolution: meatball vs worm
- The Armoury
- “The Logo Remains Supreme”
- Committee of Organ Donation in Lebanon
- BMW logo evolution
- The Queen’s approval?
- Angus Hyland on logos
- World Wildlife Fund logo
- The Time Warner logo
- A logo doesn’t need to say what a company does
- Thoughts on the Human Rights logo contest
- Edgeboard
- Typical design contest ending
- Remove the logo and still know the brand
- The story of the NBA logo
- Loose Leaf
- Planes, trains, and logo-inspired art
- Five personal favourites
- Himalayas Art Museum gets it wrong
- Saul Bass logos, then and now
- Branding Peru
- Snooty Peacock
- London 2012 logo threatens Iran
- Behind the New York Cosmos logo
- Jet Cooper refinement
- Pro-logo versus no logo
- JAL’s crane logo resurrected
- Recycling symbols quiz
- What are your favourite logos?
- Starbucks logo evolution
- Rio 2016 logo
2010 36
- Everglades Nation, make it a million
- AGM logo
- Lance Wyman
- An interview with Sagi Haviv
- Logo warehouses, crowdsourcing, and a lack of understanding
- Where Gap went wrong
- “This wasn’t the right project for crowd sourcing.” — Gap
- What Gap should’ve done
- The S from Hell
- The designer and the tech guy
- How to lift an EPS logo from a PDF
- Landfit logo
- Facing your toughest design client
- Ligne Roset logo evolution
- Braun logo evolution
- Indian rupee symbol selected
- The John Lloyd archive
- 3 letters, 48 hours, 1 logo
- Ian The Plumber
- BP logo gets a makeover
- Batman symbol evolution
- Television Associates logo
- Hebrew translations of Latin logos
- Birds of a feather…
- Scandinavian logos from the 60s and 70s
- The folly of logo design SEO
- Michael Bierut talking logos
- Gravity Flooring
- NeXT logo by Paul Rand
- Wine Searcher, by Gareth Hardy
- Logorama, the movie
- What they don’t teach you about identity design in design schools
- Christophe Szpajdel
- The London Underground
- “Logos are dead.”
- Vintage logos
2009 30
- Ghostbusters
- UEFA EURO 2012 logo revealed
- Sochi 2014 Olympic logo
- Mercedes-Benz logo evolution
- An interview with Tom Geismar
- Aol.logo
- Logo design from The Chase
- Ask Tom Geismar
- A negative space odyssey
- Stock trade marks from 1975
- iStock opens can of nasty worms
- I Love New York
- Love Irish Food could lose millions
- A conversation with Paul Rand
- Don’t try to be original. Just try to be good.
- Love Irish Food, but don’t love the logo
- The work of Stefan Kanchev
- An interview with Paul Rand
- The Woolmark logo, 100% wool
- Martin Newcombe, Save Your Logo!
- Logo design tips from the field
- Cross that one off
- Stretching the Virgin logo
- Logo laws, black versus colour, tarnished brands, and a juicy fruit salad
- Logos using the standby symbol
- Pentagram Marks
- Peter Arnell defends Tropicana rebrand
- Greenpeace Airplot logo
- New York Philharmonic logo
- Thoughts on the Pepsi rebrand
2008 23
- A closer look at ambigrams
- Obama logo ideas that weren’t chosen
- Talking about logo design #8
- CultureBus logo by Pentagram
- Talking about logo design #7
- Wegmans logo refresh
- V&A buys original Rolling Stones logo
- BBC logo evolution
- Two buns and a burger, for Bobby’s Burger Palace
- The Bayer Cross, “your guarantee of purity.”
- Red Cross logo
- When logos look alike
- Belfast’s 2008 city logo
- Amnesty International
- Handwritten logos
- Shell logo evolution
- Chermayeff & Geismar
- All about Paul Rand
- FIFA World Cup logos
- Airline logo designs
- Car brand logos
- Logo, by Michael Evamy
- How much for a logo?