The Curious Engineer

All blogs / Engineering management / careers

The Reforge Blog

reforge.com/blog

Where top AI, product, and growth leaders challenge the status quo.

Engineering management / careersAI / ML

’16’17’18’19’20’21’22’23’24’25’26
Posts
298 from 9 Oct 2016 to 8 Oct 2026
Posting
monthly (12 in the last year)
Kind
company blog

2026 8

  1. The Executive Builder: What Product Leadership Actually Looks Like Now
  2. The AEO Playbook: How to Show Up When Customers Ask
  3. The Eval Rubric Is Your Agent's Behavior Contract
  4. Your Team's AI Is Siloed. Here's How to Start Fixing It.
  5. Product Management is Decidedly Not Dead: An Optimistic (and Realistic) Take
  6. Product Managers are More Valuable and Less Protected Than Ever
  7. Reforge is joining Miro
  8. AI Evals Aren't Optional Anymore

2025 18

  1. The AI Prototyping Mastery Ladder: 15 Essential Skills for Product Teams
  2. The Rise of the Operators: How Two Product Leaders Built a SaaS Company in 9 Months Without Engineers
  3. How to Implement AI Prototyping In Your Product Development Cycle | Reforge Blog
  4. How to Use AI Prototyping to Find the Best Solution to a Known Problem | Reforge Blog
  5. AI Reality Check: 10ish Charts in 10ish Minutes | Reforge Blog
  6. Your Product Team Can Build 10x Faster. Here's Jiaona Zhang's Playbook. | Reforge Blog
  7. How to Price Your AI Product or Feature | Reforge Blog
  8. The Four Fits: A Growth Framework for the AI Era | Reforge Blog
  9. The Big Squeeze: Why Escape Velocity Is More Important Than Ever | Reforge Blog
  10. How AI Changes Product Management: Same Role, New Possibilities | Reforge Blog
  11. Is Your Product at Risk of AI Disruption? | Reforge Blog
  12. Moving To Higher Ground: Product Management In The Age of AI | Reforge Blog
  13. How To Use AI To Build and Scale Product Intuition | Reforge Blog
  14. Spring 2025: Our Most Important Cohort Yet | Reforge Blog
  15. AI Product Development: Expectations, Directives, Accountability, Constraints | Reforge Blog
  16. Product Market Fit Collapse: Why Your Company Could Be Next | Reforge Blog
  17. The Feedback Fragmentation Tax: How Product Teams Lose Touch (And How To Fix It) | Reforge Blog
  18. AI Native Product Teams: How They Will Think, Work, and Build Differently | Reforge Blog

2024 19

  1. Building a Strong Technical Foundation as a Product Manager | Reforge Blog
  2. Inside Reforge: October 2024 | Reforge Blog
  3. Embrace Hybrid AI to Address Real User Problems | Reforge Blog
  4. From Ad to Advocacy: Optimizing the Financial Services Customer Journey | Reforge Blog
  5. PM Managers vs. Super ICs in the Age of AI: Navigating the Evolving Role of Product Managers | Reforge Blog
  6. The Subscription Value Loop: How to Scale Consumer Subscription Businesses | Reforge Blog
  7. Inside Reforge: September 2024 | Reforge Blog
  8. ref:AI Presents: The Future of Search - LLMs, AI Search & Optimization Strategies | Reforge Blog
  9. ref:AI Presents: The AI Marketing Playbook | Reforge Blog
  10. ref:AI Presents: The AI Product Development Process | Reforge Blog
  11. Leadership Challenges and Navigating Critical Moments in Your Role | Reforge Blog
  12. Your User Research Questions Answered: A Recap of Our AMA with Behzod Sirjani | Reforge Blog
  13. Product Requirements Document: What Is It & How To Write It [With 7 Templates] | Reforge Blog
  14. Interview Guides: What Is It & How To Create One [+ Examples] | Reforge Blog
  15. The Top 10 Marketing Plan Templates | Reforge Blog
  16. The Secrets to Maximizing the Performance of Your Product Managers | Reforge Blog
  17. Research Plan: What Is It & How To Write It [with Templates] | Reforge Blog
  18. How To Create an Effective Career Ladder [+ Templates] | Reforge Blog
  19. What Is Lean Management and Why You Need To Implement It | Reforge Blog

2023 37

  1. How To Create an Effective Buyer Persona | Reforge Blog
  2. 21 Important Marketing Questions and How To Answer Them | Reforge Blog
  3. What Are OKRs? A Complete Guide With Examples | Reforge Blog
  4. The Top 7 ROI Analysis Templates To Track Your Profits | Reforge Blog
  5. Slow Down to Speed Up Your Product Analytics | Reforge Blog
  6. Product-Led Growth is a Major Growth Motion, Not a Bag of Tricks | Reforge Blog
  7. Mastering the Art of Managing Up | Reforge Blog
  8. Announcing Our New Pricing and Teams Product | Reforge Blog
  9. 6 Steps for Setting High-Leverage OKRs | Reforge Blog
  10. 4 Tips for a Strong Marketplace Strategy | Reforge Blog
  11. What is user segmentation and why is it important? | Reforge Blog
  12. 3 Key Elements of Successful International Expansion Decisions | Reforge Blog
  13. The Supply Features Trap Of Marketplaces | Reforge Blog
  14. What Is A Marketplace? 4 Concepts Product Managers Need To Know | Reforge Blog
  15. How To Launch A New Marketplace | Reforge Blog
  16. Marketplace Experimentation Can’t Be One-Sided | Reforge Blog
  17. 3 Steps to Strategically Execute Product Expansion | Reforge Blog
  18. Bridging the Gap Between Product Management & Product Design | Reforge Blog
  19. How Product Managers Should Give Product Designers Feedback | Reforge Blog
  20. 4 Product Research Methods & When To Use Each | Reforge Blog
  21. What Is A Product Spec? 10 Components Of A Great Product Spec | Reforge Blog
  22. How to Become a Product Manager: Career Advice from 10 Product Leaders | Reforge Blog
  23. How To Price A Product: 5-Step Pricing Strategy + Examples | Reforge Blog
  24. 3 Key Parts Of An Effective Product Vision | Reforge Blog
  25. 4 Key Stages Of The Product Development Process | Reforge Blog
  26. 5 Frameworks for Setting Better Product Goals | Reforge Blog
  27. How To Write A Value Proposition + 3 Case Studies From Top Brands | Reforge Blog
  28. 3 Ways To Improve Stakeholder Management | Reforge Blog
  29. How to Write a Product Positioning Statement | Reforge Blog
  30. How to Build An Impactful Growth Team in 4 Steps | Reforge Blog
  31. How To Pick Your Ideal Growth Team Structure | Reforge Blog
  32. 7 Product Manager Interview Questions From Top Product Leaders | Reforge Blog
  33. 12 Essential Product Manager Skills For 2024 | Reforge Blog
  34. What Does a Product Manager Do? Key Roles & Responsibilities | Reforge Blog
  35. The Rise of Fractional Executives | Reforge Blog
  36. 4 Effective Product Team Structures For 2023 | Reforge Blog
  37. How To Conduct Audience Research In 2 Days, Not Weeks | Reforge Blog

2022 28

  1. FRAME: Facilitate Better Product Reviews In 5 Steps | Reforge Blog
  2. Some Testing is a Waste of Time: Making Business Cases for Big Bets | Reforge Blog
  3. Marketer’s Guide to Mastering Brand Identity | Reforge Blog
  4. 6 Monetization Strategy Mistakes & How To Fix Them | Reforge Blog
  5. Marketing Channels: A Starter Guide to Prioritizing, Investing, & Optimizing | Reforge Blog
  6. Developing a Complete Brand Strategy | Reforge Blog
  7. The 2 Types of Organizational Structure | Reforge Blog
  8. Drive Real Growth With 4D Product Roadmaps | Reforge Blog
  9. How to Choose & Measure North Star Metrics: Acquisition, Retention, & Monetization | Reforge Blog
  10. Go To Market Strategy & Planning (Complete Guide) | Reforge Blog
  11. 4 Elements Of An Effective Product Strategy | Reforge Blog
  12. 5 Ways to Onboard Your New Hire Successfully | Reforge Blog
  13. Challenges With The Lean Startup Methodology | Reforge Blog
  14. Trying To Reduce Churn Rate? Avoid These 3 Common Myths | Reforge Blog
  15. What Is An Engineering Manager? | Reforge Blog
  16. What Is Growth Marketing In 2023? We Asked 6 Growth Experts | Reforge Blog
  17. Pivot Theory: Crafting Reverse Interview Questions That Matter | Reforge Blog
  18. 5 Managing Up Hot Takes From Top Tech Leaders | Reforge Blog
  19. Beyond Individual Growth: How Team Building & Development Can Give You a Competitive Edge | Reforge Blog
  20. Managing Gen Z Knowledge Workers: An Early Playbook | Reforge Blog
  21. 3 Ways Product and Customer Service Can Work Together to Unlock Powerful Insights | Reforge Blog
  22. Building an International Growth Team | Reforge Blog
  23. The Attribution Stack: How to Make Budget Decisions in a Post-iOS14 World | Reforge Blog
  24. Why Product Safety Isn’t at Odds with Growth | Reforge Blog
  25. 5 Ways To Boost Your Career Progression In 2023 | Reforge Blog
  26. 3 Ways Marketing and Product Teams Can Improve Collaboration — And Drive Better Business Outcomes | Reforge Blog
  27. How to Build an International Growth Loop Model In 3 Steps | Reforge Blog
  28. Trouble Hitting Your Goals? Here’s Why, and How to Make a Shift | Reforge Blog

2021 11

  1. Why Engineers Should Invest in Decision Making Skills Early | Reforge Blog
  2. The Real Definition of Growth Marketing | Reforge Blog
  3. How To Navigate Product Management Specializations | Reforge Blog
  4. The Momentum Canyon: From Traction to Growth | Reforge Blog
  5. Tech Debt Isn't a Burden, It's a Strategic Lever for Success | Reforge Blog
  6. Rethinking Your Operating Cadence | Reforge Blog
  7. How To Manage Up - Lessons From Scaling Teams at Credit Karma & Lyft | Reforge Blog
  8. The Reverse Interview: How To Choose Your Next Company | Reforge Blog
  9. Upsides to Unshipping: The Art of Removing Features and Products | Reforge Blog
  10. The Scaling Data Framework: Data Informed to Data Driven to Data Led | Reforge Blog
  11. Scaling Product Delivery: The "Dirty" Secret of High Performing Product Teams | Reforge Blog

2020 5

  1. Netflix Artwork Personalization Through Multi-Armed Bandit Testing | Reforge Blog
  2. Why Most Analytics Efforts Fail | Reforge Blog
  3. Making Monetization Your Superpower | Reforge Blog
  4. Product Work Beyond Product Market Fit | Reforge Blog
  5. Good Experiment, Bad Experiment | Reforge Blog

2019 6

  1. Launching the reforge eir expert in residence program
  2. How 1,800 SaaS Companies are Pricing their Products | Reforge Blog
  3. The 4 Different Types of Product Prototypes | Reforge Blog
  4. 10 Reasons Why Companies Fail At Growth | Reforge Blog
  5. 7 Principles To Mastering Growth Marketing | Reforge Blog
  6. How Superhuman's CEO Reverse-Engineered Product/Market Fit | Reforge Blog

2018 6

  1. Growth Wins When Built On A Solid Foundation of Retention & Engagement | Reforge Blog
  2. GDPR: What Growth People Need To Know | Reforge Blog
  3. 3 Ways to Fast Track Your Career from Zillow’s VP of Product and Growth | Reforge Blog
  4. Five Growth Lessons from China’s Big Tech | Reforge Blog
  5. Why Enterprise Products are Missing the Boat on Growth | Reforge Blog
  6. Don't Let Your North Star Metric Deceive You | Reforge Blog

2017 6

  1. How HubSpot Hires Growth Marketers | Reforge Blog
  2. Taking Over the Full Funnel: An Analysis of Google News | Reforge Blog
  3. Why Retention Is The Silent Killer | Reforge Blog
  4. How I Went from Entry-Level Sales to SVP Marketing at SurveyMonkey in 8 Years | Reforge Blog
  5. How a Food & Restaurant Unicorn Nails Acquisition, Monetization & Defensibility | Reforge Blog
  6. TaskRabbit’s Pioneering Marketplace Model and Missed Growth Opportunities | Reforge Blog

2016 2

  1. How an $800M Company Grows through Influencers and Content | Reforge Blog
  2. Mailchimp's Un-Silicon-Valley Growth Strategy | Reforge Blog

Undated 152

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  14. From einstein to bezos what science can teach us about creating and disrupting growth models
  15. Marketing technology academy
  16. Fight ad fatigue saturation
  17. Competitive marketing growth
  18. Disney growth map
  19. Crypto referral growth
  20. Omni bootstrapped marketplace liquidity growth
  21. 4 ad opportunities digital marketing
  22. Growth experiment management system
  23. Why startups get product marketing wrong
  24. Run growth team like a scientist
  25. Growth system
  26. Thrive market content growth
  27. Brief the motivational triggers that build product habits
  28. Brief analyzing expansion revenue of 5 000 saas companies
  29. Four fits in action
  30. Brief how to structure and hire a high impact growth team
  31. Brief outcome based onboarding for users vs customers
  32. Brief 5 data science models for predicting enterprise churn
  33. Brief churn benchmarks for recurring revenue businesses
  34. Brief content marketing cac
  35. Brief use a product value matrix to prioritize your roadmap
  36. Brief how to define your brand with gv s 3 hour sprint
  37. Brief the seo driven user acquisition behind zapier s growth to 35m arr
  38. Monetization vs growth its a false choice
  39. You cannot be data driven without experimentation
  40. The road to 100m
  41. Entertainment value curve
  42. How to calculate your word of mouth coefficient
  43. Top product growth strategy posts 2020
  44. The hidden fremium advantage
  45. The power user trap
  46. Top insights from eirs
  47. How to make career decisions
  48. Hiring the wrong growth leader
  49. Strategies to grow infrequent products
  50. The pillars of international growth
  51. Marketing is more than growth
  52. Reforge raises series b
  53. International growth where when if
  54. Rubber band theory organizational conflict
  55. How to measure nps
  56. Support culture of good conflict as a manager
  57. Executive summary
  58. Managers arent effective coaches
  59. Building effective teams
  60. How to write a memo
  61. How to run 1 on 1 meetings
  62. Creative testing ads with memes
  63. Customer centric culture
  64. Casey winters pinterest retention seo
  65. Cloudflare ladder of growth
  66. Steal these prompts
  67. Ai pricing myths
  68. Minimum viable products
  69. Inside reforge august 2024
  70. What does an ai pm do
  71. New integrations biquery zoom meet
  72. Introducing reforge launch
  73. Speed of insights
  74. Launching ai long form surveys
  75. Putting a prompt into production
  76. The marketing competency matrix
  77. Howwebuiltitpart2
  78. Gen ai product strategy
  79. The coder framework
  80. Product roadmap templates
  81. Product team reorgs
  82. Strategies to beat the ai s curve
  83. Ai user interviewer
  84. RefAI home
  85. Growth strategy templates
  86. Howwebuiltit
  87. Ai csat surveys
  88. Introducing reforge build
  89. Reforge build ai prototyping for product teams
  90. Reforge ai is here
  91. How to accelerate innovation in a highly regulated world
  92. The expectation reset
  93. An inside look at upcoming changes in reforge
  94. Launching github jira integrations
  95. How to manage supplier quality in a marketplace
  96. Build plan mode
  97. Messaging framework templates
  98. Reforge artifacts never start from scratch
  99. Freetrial
  100. Top 5 skills to stand out as a senior pm in a hybrid world
  101. Introducing reforge research
  102. How do you write a strategic plan
  103. The next chapter of reforge learning
  104. Dropbox international growth chenli wang
  105. Zello growth monetization
  106. Realty shares marketplace growth
  107. Growth marketer hierarchy of skills
  108. Stitchfix personalization retention monetization
  109. Growth metric acquisition monetization virality
  110. User psychology growth james currier
  111. Retention is hard and getting harder
  112. Showmax growth team
  113. Freemium product future of growth
  114. Growth reads content marketing saturation
  115. Growth loops
  116. Growth machine
  117. Brief the 8 most important metrics for marketplace growth
  118. Brief critical user journeys how google product teams react when growth slows
  119. Brief understand your most engaged users with the power user curve
  120. Brief how you can overcome these 3 types of user friction
  121. Brief facebook ads vs boosted posts a performance analysis
  122. Brief why systems of intelligence are the new defensible moats
  123. Brief does content marketing actually work the data says yes
  124. Brief why 70 of the largest saas companies have app stores
  125. Growth in turbulent times
  126. Retention in the times of covid 19
  127. Crossing the canyon product manager to product leader
  128. Crossing the canyon leading your first marketing team
  129. Word of mouth coefficient
  130. Racecar growth framework
  131. Weve raised 21m to grow reforge
  132. The product strategy stack
  133. Marketplace supply strategy
  134. Scaling acquisition channels
  135. Grow your career like you grow product
  136. Overcome the tech strategy spiral
  137. Balancing user vs business
  138. Product specializations
  139. Taking big swings
  140. The top 5 product growth and career insights of 2021
  141. Iced theory growing infrequent products
  142. From ic to engineering manager
  143. Web3 marketing overview
  144. Un belt your consumer problems
  145. Reforge partners thoughts product growth marketing
  146. New reforge eirs
  147. Product strategy framework offense vs defense
  148. The growth competency model
  149. Evolving product requirement documents
  150. Scrum master responsibilities
  151. Ai products arms race
  152. User stories misuse