The Curious Engineer

Seth's Blog

2006–2007

1,281 posts

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2007 569

December 2007

  1. Marketer of the year, 2007
  2. Nickel and diming
  3. Do heavier packages pay?
  4. Hey kids! It’s finally here…
  5. Only two years left
  6. What’s the point of this interaction?
  7. Exclusion
  8. What does Santa look like?
  9. Frequency, Frequency, Frequency and the paradox of the Net
  10. Learning from flirting
  11. The joy of the commons
  12. Your ads are not for you
  13. …and your clicks for free (the new ebook)
  14. For scholars who just can’t wait
  15. Self promotion
  16. Facebook for old people
  17. eBooks for sale
  18. Meatballs and permeability
  19. Building a platform (and thinking about Google’s Knol)
  20. What good writing looks like
  21. Facebook’s generational challenge
  22. Apple’s next problem
  23. This is the new politics
  24. The Billion-Dollar T-Shirt
  25. Getting sad at Whole Foods (more vs. less)
  26. My DVD boxed set is now shipping
  27. w00t, localvore and gullible
  28. Real people invade Amazon
  29. URL Hygiene
  30. People don’t truly care about privacy
  31. Meatball Mondae: Millions of channels on AdWords
  32. Thinking about Canadian pricing
  33. Marksmanship
  34. How long has it been…
  35. Monopolies, seven years later
  36. Ham for Channukah
  37. The discipline of one ring
  38. When spam approaches infinity
  39. Fools, facts and the more we know.
  40. Time has a long tail too
  41. Big Ideas (Meatball Mondae 11)
  42. Thanks for calling, please go away
  43. Subscribing

November 2007

  1. That doesn’t make sense
  2. (Are you) Getting in your way?
  3. Always on (everybody markets)
  4. Christmas shopping
  5. The caricature of your brand
  6. False choices that work
  7. Black, not meatball, mondae
  8. SEO for bloggers
  9. When lies/spin become (too) easy
  10. Cowboy Junkies Paradox
  11. Making your customers uncomfortable
  12. Thanks 2
  13. Eye tracking rules
  14. The 7% solution
  15. Advertising creativity is not dead
  16. Meatball Mondae, again… this time it’s about the wealthy
  17. You won’t find me on Amazon’s new book reader
  18. Saying goodbye
  19. The end of misogyny?
  20. Great job for the right person
  21. The $8 billion story/scam
  22. Conceal vs. Reveal
  23. Who pays the messenger?
  24. Meatball Mondae week 9: The Long Tail
  25. What brand is your mattress?
  26. The internal blog
  27. “A potential spoiler”
  28. The Seth Godin Boxed Set
  29. Put it in your portmanteau
  30. Small business success
  31. Sorry to talk so long…
  32. FaceBook’s Hotmail problem
  33. Spam: They still don’t get it
  34. Meatball Sundae VII: Election Day Edition
  35. What you can learn from the primaries
  36. Change your clocks
  37. What is the ‘live web’?
  38. States rights
  39. Changing the game
  40. We accidentally marketed ourselves into a corner

October 2007

  1. PR and the first amendment and keeping your job
  2. Spoofing
  3. Digg Tools
  4. Glasses update
  5. Farming domains
  6. Diabolical
  7. Thinking about domains
  8. Word of the day: Tricklit
  9. Meatball Mondae VI (short)
  10. Permeability
  11. End your tasks, end your job?
  12. The secret of writing to be read
  13. “I can’t afford it”
  14. Surveys
  15. Two live gigs (and a seminar for non profits)
  16. Internal marketing
  17. The New York Times Bestseller List
  18. Joanne is coming! (Meatball Mondae, part 5)
  19. What’s a logo worth?
  20. Having it both ways
  21. The truth about Radiohead
  22. What you need to fight the manual
  23. How to do everything better (online)
  24. Fonts and your face
  25. Eyeglasses
  26. The need to be right
  27. The wikipedia gap
  28. Is viral marketing the same as word of mouth?
  29. Do you think they did it for the PR?
  30. Meatball Mondae #4–No middlemen, no insulation
  31. Radiohead and the mediocre middle
  32. The end of the poll
  33. Secular Christmas + Creativity = Halloween
  34. Teaching your customers a lesson
  35. How to create a great website
  36. How to create a good enough website
  37. What you’re up against
  38. Meatball Mondae #3 (Columbus Day Edition)
  39. Choice
  40. Thinking outside the (eBay) search box
  41. Some books
  42. Sputnik and Roger Bannister
  43. This changes everything
  44. A great story
  45. Thinking about Bizdev
  46. Business development
  47. Data vs. Software
  48. Meatball Mondae (#2)

September 2007

  1. Looking for trouble
  2. For a nickel
  3. It (almost) always happens this way
  4. Css
  5. The power of chunking
  6. The ball bearing and the beach ball
  7. Who is Philip Roth?
  8. When you are ready to stand up to speak
  9. Great minds…
  10. Push and pull
  11. Finding the long tail
  12. Meatball Mondae (#1)
  13. Marcel Marceau died
  14. Bought and sold
  15. What was the person who made the sandwich thinking?
  16. David Sedaris meets Woody Allen
  17. Seven tips to build for meaning
  18. The reunion problem
  19. Customer of the month
  20. Blue jeans
  21. Mean vs. Median
  22. Life-changing internship
  23. Two kinds of ‘don’t know’
  24. Sweet spot marketing
  25. Alarm clocks
  26. You get to choose
  27. Analytics
  28. Nfyb
  29. Hugh’s list
  30. Punishing the outliers
  31. The finger moustache virus
  32. The irresistible story
  33. Let’s make up some numbers
  34. Big ideas
  35. Thinking about this war
  36. The haystack
  37. Random Acts of Initiative
  38. How to spend $20 million
  39. Charity idea
  40. How to do an interview
  41. NBC and missing the point about power
  42. The early adopters matter
  43. Expand the box
  44. Yet another frontier ruined
  45. What are you hiring for?
  46. Yellow Pages in your Pocket
  47. Labor Day
  48. Talking about Web 2.0 with Gerhard
  49. Rancid Bacn

August 2007

  1. Seamless
  2. Audio books
  3. How to make a PowerPoint chart
  4. Are you a who?
  5. The one thing
  6. Getting a good night’s sleep
  7. Bacn
  8. Elephant Math
  9. The Scarcity Shortage
  10. Marketing = mass psychology
  11. Lying to your customers
  12. The Netflix of…
  13. Follow through
  14. Authentic
  15. Google book search
  16. Loss vs. Gain
  17. Pecha Kucha
  18. Business card mistakes
  19. The Argument
  20. Cheap media, cheap ads
  21. Weird stuff happens at trade shows
  22. No business model
  23. The Galapagos Post Office
  24. Video changes things
  25. Amazon crosses a line (and forgets to bring a gift)
  26. Just in time for fall
  27. The opposite
  28. The Encyclopedia of Business Cliches
  29. Apple store update
  30. The new list
  31. Is good enough enough?
  32. You can search this blog
  33. What to do when you’re wrong
  34. No one expected a tornado
  35. The 80:1 Freakonomics Paradox
  36. Shipping and handling
  37. I’m totally over my stats problem…
  38. The two best ways to make money with your blog
  39. Like the phone book, but in a more interesting order
  40. Creativity and the unexpected
  41. Ask for a gimmick…
  42. Toxic bosses
  43. Now in the UK
  44. Toxic employees

July 2007

  1. The marine iguana
  2. Benefit of the doubt
  3. Bobcasting (and Google Reader)
  4. The promiscuity paradox
  5. Last chance for September 6 seminar
  6. Community Organizer Jobs
  7. Contagious
  8. Role models
  9. Permission, Junk and Spam
  10. Are you looking for a community organizer?
  11. Empathy
  12. Two New York marketing mysteries
  13. The longest tail
  14. Keeping a secret
  15. Jobs of the future, #1: Online Community Organizer
  16. We’re all irrational
  17. Letters, brochures and email
  18. Avoiding the blacklist
  19. Löb Strauss, the gold rush and DRM
  20. Buy one get one free
  21. Changing the future
  22. Death of the farmer’s market
  23. Dijon ketchup
  24. It’s the best I’ve got…
  25. Small before big
  26. The first thing
  27. The honor system
  28. Treating different customers differently
  29. A new seminar: September in NYC
  30. The world is actually not flat, it’s sort of lumpy
  31. Sloppy naming
  32. Expectations
  33. 7/7/07
  34. Maternity ward lesson
  35. Times a million
  36. Who knew I could be wrong in so many ways
  37. You can ask, “First time here?”
  38. Reorganizing for profit
  39. Pushing and running

June 2007

  1. Marketing Fear
  2. Most and least
  3. The Verizon guy who turned down the iPhone
  4. A great book for smart friends
  5. Positives, not negatives
  6. How to make a million dollars
  7. The brand that saved baseball
  8. Selling advertising
  9. Reasons and excuses
  10. Fall into the Gap
  11. Rochambeau the front line
  12. Pro bono
  13. Just one post
  14. Bad customer service… by design
  15. Trade show tactics
  16. Drivers
  17. Buzz is an inside job
  18. Letting off steam
  19. Misunderstanding Steve Jobs
  20. In the mail today
  21. Catching up on the Dip blog
  22. Everyone is lonely
  23. Engagement first
  24. Responsibility
  25. Shoestring opportunity
  26. Popping up here and there
  27. The vibe
  28. Consistency
  29. First, do no harm
  30. That moment
  31. The expectation paradox
  32. 1840s democracy
  33. Coachable
  34. “It’s always like this”
  35. Three humps and a stick (on pricing)
  36. My web vs. The web
  37. Logos
  38. Maybe not so dumb
  39. Actually, it’s just a jaggy picture
  40. Building 43
  41. Who wins?
  42. The Blind Squirrel Problem

May 2007

  1. One, a few, most or all
  2. Pundits are (nearly) always wrong
  3. Price
  4. And your lucky number
  5. Who should you hire?
  6. The netflixing of everything
  7. Day old sushi
  8. Transparency comes to cars
  9. Embedded
  10. I’m just not that kind of person…
  11. Alignment
  12. I’m liveblogging this
  13. Too late?
  14. Master of none
  15. Thanks 3
  16. [More] or (Less)
  17. J.A.M. (Just another meeting)
  18. Blow up your home page
  19. Great moments in copywriting
  20. When bloggers do stuff
  21. Yes
  22. iTunes version
  23. No 2
  24. The Troll Whisperer
  25. How to be a great receptionist
  26. Trusted Ears
  27. The Copyblogger Contest
  28. No exceptions
  29. Learning from bananas
  30. The Dip is now on iTunes
  31. How to misuse Google Analytics
  32. Impossible markets
  33. Absentee Ballots
  34. Tumbleweed!
  35. The New York Times Effect
  36. “May I help you?”
  37. Longer and shorter
  38. More perfect
  39. Last opportunity for Dip public speaking tour
  40. The magic of auctions
  41. The essence of Web 2.0
  42. Powerpoint: it’s everywhere
  43. Thinking about Yahoo and Microsoft
  44. How to write for a billionaire
  45. Reaching the unreachable
  46. Where are they now? Post-bubble treasure hunt
  47. Where’s the bluetooth microphone? And an archive tool?
  48. Do business books work?
  49. The marketer’s guide to personal finance

April 2007

  1. Informal workshop
  2. iPhone Challenge: Marketing pundits unite
  3. The power of connection
  4. Even governments market
  5. Politics is flat
  6. Book tour update: When the funnel gets flipped
  7. Marketing time
  8. Going too far
  9. Magic Coincidental Tuesday
  10. Some people might like it
  11. When URLs are cheap
  12. We don’t like you, go away
  13. The brand formula
  14. Ego
  15. Just because they say it
  16. Building a viral campaign
  17. Carefully designed to make you look stupid
  18. People talking to people
  19. MPAA Uses Dogs to Find Pirated DVDs
  20. Meetings
  21. Overnight success
  22. One second
  23. Now available as an email
  24. An artist in residence
  25. Hoteling—Starbucks without the riffraff…
  26. Welcome to offer world
  27. Worst powerpoint slide ever used by a CEO
  28. Rapport
  29. Trick shot video
  30. Meeting needs
  31. Is online advertising broken?
  32. Memo to the very small
  33. I’d ignore him too
  34. Marketing to seniors (open and closed)
  35. Do you have to be anti-change to be pro-business?
  36. The mechanics of word of mouth
  37. eBay as a platform for outrage
  38. One thing every web marketing manager can do today
  39. The Dabbawalla’s secret
  40. Useless marketing
  41. Shutting down interest
  42. The Dip Tour, update
  43. Stinky Durian
  44. One way to dramatically lower customer complaints
  45. The evening danger discount
  46. Idea saver
  47. Odds and ends
  48. The most important rule
  49. In praise of a blank page
  50. Wasted real estate
  51. My secret blog
  52. Take a risk?
  53. NOBS, the end of the MBA
  54. Digital realities
  55. Triangulation
  56. When Purple Cows go Mad

March 2007

  1. Weekend reading
  2. How to be a great audience
  3. Thinking about Stripe Generator
  4. The Joy/cash curve
  5. The two reasons people say no to your idea
  6. Blogs are a tactic, not a strategy
  7. You should write an ebook
  8. Art that’s not for sale
  9. Misogyny and anonymity
  10. Noimpactman makes an impact
  11. Shortcuts that aren’t so short
  12. Neat Amazon feature
  13. A penny, a nickel, a dollar…
  14. Purple Cow Redux
  15. Wish I had it…
  16. Spammers, and proud of it
  17. Welcome to Twitterworld
  18. Inventory and Risk
  19. Definition: Mashup
  20. Humanification
  21. The surprising thing is the rarity
  22. What do I get?
  23. A few easy google hacks
  24. The realistic entrepreneur’s guide to venture capital
  25. Digging it out of the ground
  26. FAQ power
  27. SquidOffers
  28. Choice 2
  29. Thrill seekers
  30. Happy Squidoo Day
  31. More failed efforts at control
  32. Monopolies vs. everyone else
  33. Lessons from Neil Young
  34. Good is not almost as good as great
  35. Advice for Nathan (and anyone that wants to be a marketer)
  36. Y2k07
  37. Security Theatre (part 2)
  38. The sock puppet
  39. Weekend (useful) reminders
  40. Tomorrow’s anecdote
  41. Dialogue
  42. Security Theatre
  43. More than 12 minutes
  44. Denver, April 19th
  45. Quote of the day
  46. Where do you park?
  47. Money, popularity, quality
  48. Rule of Thumb…
  49. Everyone will be famous forever
  50. Time machines
  51. What’s the founder doing in Zabar’s?
  52. We won’t be undersold
  53. Is hiding a growth strategy?
  54. The China problem
  55. Hybrid is the new Nano
  56. The Disappointment of the Noisy People
  57. Rare honesty
  58. It’s a cross between…

February 2007

  1. How to Succeed in Business (to Business)
  2. Marketing your job
  3. Showing up on time
  4. Rotating crops
  5. Name tags
  6. 100 pounds per sticker
  7. The billion-dollar question–Joe Schmo wins
  8. Precision in language
  9. Responsibility
  10. I’m not surprised
  11. Put a number on it
  12. If no one reads your post, does it exist?
  13. Guerrilla Tourism Board
  14. What smart bosses know about people who read blogs
  15. Starting over with customer service
  16. Seven steps to remarkable customer service
  17. Potlatch
  18. Micro Hysteria
  19. Why are you surprised?
  20. The real thing
  21. The Fine Print
  22. Great writing, unfiltered
  23. Did I say that?
  24. What happens when I Google you?
  25. The Toxic and the Trivial
  26. When the copy doesn’t match the story
  27. I’d like to buy a consonant please
  28. B2B hits 2.0
  29. The Tyranny of Opportunity Cost
  30. Funny
  31. The frontrunner paradox
  32. The missing manual
  33. Sheepwalking
  34. Please don’t buy this book
  35. Flute felons!
  36. “You Don’t Have a Choice”
  37. The five minute dissertation
  38. Why you need to worry about coincidence
  39. Sometimes a picture is better
  40. Wouldn’t it be great…
  41. Apologies, ranked
  42. Meaningless to two decimal places
  43. Measuring stiffness
  44. “Sorry”
  45. Gil lost his cell phone
  46. Understanding the Super Bowl
  47. Cynical
  48. Setting expectations
  49. Teaching customers a lesson
  50. The Top 10 Ways to Blog the Easy Way
  51. After the fact PR

January 2007

  1. Just one more thing?
  2. Every marketer’s nightmare
  3. Wow
  4. Really Bad Powerpoint
  5. Painting fakes
  6. The Mall vs. The All
  7. Levels of Effort
  8. The truth about the Nova
  9. Notable
  10. The Long Tail Inside
  11. Creativity
  12. High resolution mistakes
  13. Who wants a prize like that?
  14. Does it matter who the messenger is?
  15. My Karma ran over your Dogma
  16. Web4
  17. Out of the corner of your eye
  18. Preparation
  19. How to be Cory Doctorow
  20. The Cycle of Choice
  21. The law school for underachievers
  22. Online Activism
  23. Adults are the new kids
  24. Org 2.0
  25. Maana
  26. On becoming the
  27. Enormity
  28. Inventing a new cell phone
  29. The $140 million permission project
  30. We tried everything
  31. 60 million mystery shoppers
  32. How to get re-elected
  33. When you should stop improving
  34. Two kinds of people in the world…
  35. Hard Work
  36. Turning your idea into a picture
  37. Snowflakes
  38. Big and small
  39. Legions of the Clueless
  40. Odds and Ends
  41. How many bloggers? A lot
  42. How to be remarkable
  43. Hard to say goodbye
  44. I found the websheet
  45. The difference between strategy and tactics
  46. Do you want to be like Bob?
  47. How many bloggers does it take to screw in a lightbulb?
  48. Welcome back
  49. Doomed to repeat them
  50. Electable vs. Marketable

2006 712

December 2006

  1. The Chin
  2. Stop Vomiting
  3. 34 years later, what’s new?
  4. The future of web media buying (and building)
  5. What waiters can teach marketers
  6. Zlist update
  7. The T-shirt rule
  8. The YouTube President
  9. With one hand tied behind your back
  10. A note for John Harrobin
  11. How to be a millionaire
  12. It’s so easy
  13. What to read now/next
  14. Your favorite posts of 2006
  15. The latest graffiti
  16. Sneetchcraft
  17. The Career Manifesto
  18. Three follow ups
  19. Top Two Best Times to Invest in Good Copy
  20. The story always matters
  21. Random Links for a Tuesday
  22. Another seminar
  23. Here comes the Long Tail of Reddit (and Digg…)
  24. Embracing the naive prospect
  25. Adventures in personalization
  26. The Whole Wheat Test
  27. The wet fish handshake
  28. What is a click worth?
  29. When the public can comment on your ads…
  30. Government regulates sneezing
  31. The check is in the mail
  32. Always a new way to interrupt
  33. Brand as mythology
  34. Me me me
  35. Badmouthing the competition
  36. I’d be a lousy pilot
  37. Free one-pager for non profits (org2.0)
  38. The Tipping Point
  39. Whale Season
  40. You can’t say you can’t play
  41. Invest an hour
  42. Pencil Drop (The end of Digg as we know it?)
  43. Under New Management
  44. I have no explanation
  45. The 5 pump chai
  46. Commercializing Captcha
  47. Only the very best
  48. Lifetime warranty
  49. Stopping, not starting.

November 2006

  1. Classic
  2. Getting stuck at What’s My Line
  3. Until it becomes routine
  4. This must be hard
  5. When symbols become invisible
  6. Life in a startup
  7. Warts and all
  8. Don’t know what you’ve got…
  9. How to get referrals
  10. Try to speak clearly
  11. Unforgivable
  12. No Cake!
  13. Quit Whining!
  14. That was quick
  15. How to write a blog post
  16. It’s easy to like it after it works
  17. Extra profit?
  18. Which is more fun?
  19. The Zen of Venn
  20. The success of Wii
  21. The two sides
  22. Your Name On Toast
  23. A friend in need
  24. The lambchop theory of success
  25. Why not do it on purpose?
  26. Honesty vs. self-esteem
  27. Don’t make a bad deal
  28. Little billboards
  29. Love and Money
  30. When to start
  31. By surprise
  32. Because we can
  33. The last post about flutes
  34. How do we get one of those?
  35. The flutes!
  36. Juxtaposition
  37. Why Bother?
  38. 50,000 (twice)
  39. The chicken and the egg
  40. Did Google buy the network of networks?
  41. How marketers really think
  42. Polite fiction
  43. Careful what you have for breakfast
  44. Full
  45. Be sure to check out page 120
  46. Warez
  47. Change the brand, change the band
  48. Small is…
  49. That magic moment
  50. Godin on Trademark*
  51. Average Ads for Average People
  52. Getting from here to there
  53. Will it blend
  54. Coloring inside the lines
  55. The unlimited power of enthusiasm

October 2006

  1. Help Wanted–publicists and designers
  2. Too important to be left to professionals
  3. Will you be missed?
  4. Yes Substitutions
  5. Ponzi, Pyramids, MLM, Ads and WOM…
  6. Clocks
  7. iAmoeba
  8. “It’s just business”
  9. The manipulators
  10. The 249% solution
  11. Clarifications
  12. Shadows and Light
  13. The next million dollar home page
  14. More or less of me?
  15. Where did it all go?
  16. What it means to be remarkable
  17. Kitsch
  18. The two things that kill marketing creativity
  19. Five common cliches (done wrong)
  20. 22 vs. 66
  21. WITTs and YOYOs
  22. The silver-grey Japanese car syndrome
  23. I’m not a doctor, but I play one on TV
  24. Obvious doesn’t mean common
  25. Top 10 Secrets of the Marketing Process
  26. Nobody Knows Anything
  27. Up in the air, it’s a bird…
  28. Lazy people in a hurry…
  29. YEP is here
  30. A few cool sites
  31. Oldest remaining… a copywriting tip
  32. The accidental marketer
  33. Travel tip
  34. Don’t they know?
  35. Shuffling the Deck
  36. What’s your theme song?
  37. Why do people look like their dogs?
  38. Make something happen
  39. Times change
  40. The last seminar of the year (we need you)
  41. To [or] For
  42. How powerful are you?
  43. 1 in 10
  44. Criminals
  45. Cheaper
  46. An engineer, an economist and a marketer…
  47. Lessons learned from Columbus
  48. Running out of vegan lunches…
  49. 50:1
  50. How did we live without it
  51. Outsiders and the group
  52. The really critical stuff
  53. It seemed important at the time
  54. So?
  55. Andy Warhol, outdated
  56. Giving and getting at Volvo
  57. Listen to this…

September 2006

  1. The two problems
  2. The Because Effect
  3. Where is the websheet?
  4. You don’t run a museum
  5. The slimming effect
  6. Getting into heaven
  7. I trust you
  8. Your pasta problem
  9. Welcome to microbroadcasting
  10. Discovery
  11. Landing page of the week
  12. When culture gets stuck
  13. The 8 Free Things Every Site Should Do
  14. Balloon Marketing
  15. Politics and the New Marketing
  16. It’s difficult to “hard work” your way to success
  17. The next niche
  18. All those lousy customers that came before me
  19. How much do you care?
  20. Successful?
  21. Hugh nails it
  22. More on Tweaking
  23. Where are the tweakers?
  24. Look me in the eye
  25. A little bit of Ford
  26. How to Deal with an Angry Customer
  27. 15 Ideas (the summary)
  28. When the story doesn’t match
  29. Email is powerful…
  30. Gotta love those 17th Century Monks
  31. One Shot Design
  32. What’s a trackback?
  33. They didn’t get the memo
  34. Doing it for free
  35. Mayor Rowling
  36. Walter vs. Mike
  37. Top ways to defend the status quo
  38. Ultimate
  39. This might just be the one
  40. Petitions can be magic
  41. Good thoughts, good words, good deeds
  42. Thinking Small
  43. Juggling
  44. The end of the job interview
  45. Help Wanted
  46. Compromise: How to make breakfast
  47. If they can’t, how can you?

August 2006

  1. What should Starbucks do?
  2. Non profits are marketers too
  3. User manuals…
  4. Marketing Morality
  5. Why care about Pluto?
  6. When bureaucracies become single minded
  7. Palinode
  8. Patagonia’s choice
  9. What does the long tail look like?
  10. What’s expected
  11. A blog for bloggers
  12. Just like other bloggers
  13. Secret product differentiation in a public world
  14. More cow news
  15. Spanish soccer bloggers wanted…
  16. The thing about the wind
  17. Good enough
  18. What happens to radio?
  19. Thinking about snakes on a plane
  20. First Time Here?
  21. Twenty free copies
  22. What people want
  23. Human beings have short memories
  24. Great moments in copywriting
  25. The top five mistakes entrepreneurs make when they market
  26. Welcome to Shuffleworld
  27. The Web 2.0 Traffic List
  28. …in the middle, Starting
  29. Free stuff, self-promotion and repetition
  30. Linkbait
  31. Awkward
  32. Two things you can say
  33. Living under a rock
  34. The Riddler
  35. Tiny Q&A Session
  36. The triumph of the banal
  37. Lotions and Potions
  38. Why are we discussing this now?
  39. Airport parking and Ross Perot
  40. Another brick in the wall
  41. Just because it’s hard…
  42. Changing the air travel story
  43. This is broken, the video
  44. Google AdSense alternatives
  45. The design knack
  46. Our man in Havana
  47. Read this while you’re eating dinner
  48. Lesson learned at the movie theatre
  49. 21 years later
  50. Do you need a boss?
  51. Product placement isn’t enough
  52. 8 million millionaires
  53. Quick lingo
  54. Reflexology
  55. The Pre-Steal
  56. Polkas, Pyrotechnics and Point D
  57. Soap that turns your hands black
  58. Advice for authors
  59. Three important lessons from Dreamhost
  60. Wanting what you don’t have
  61. Fibromyalgia Karate?
  62. The law of small numbers
  63. Microbusiness blogging

July 2006

  1. Dreams 2
  2. Yes, but how do you search for that?
  3. Belief
  4. Better than they deserve
  5. Marketers and money
  6. The intuition vs. analysis conundrum
  7. Great moments in journalism
  8. Marketing matters
  9. Face to face
  10. Search term analytics gets more interesting
  11. Factor L
  12. How to give feedback
  13. No stoplights
  14. What’s your favorite biz book?
  15. Search, very loud
  16. Blogging is the new poetry
  17. Careful Consideration and Analysis
  18. 3,000 times a day
  19. If you can’t make it, fake it
  20. Bring a wheelbarrow
  21. The Long Tail
  22. Creationist WOM
  23. Clueless in your world…
  24. How to live happily with a great designer
  25. I love typefaces
  26. Receptionists
  27. Back seat drivers and the wikipedia problem
  28. Thirty Galleys
  29. Newspaper fraud, tv ratings
  30. Blake’s novel
  31. Marketing convention
  32. Fear of a small enemy
  33. Plop plop fizz fizz… doubling sales
  34. Archetypes: Cinderella and Superman
  35. Lowering standards
  36. What should Digg do?
  37. When the web comes apart
  38. Not the first sale, the second
  39. The trend to “best available”
  40. Hard sell at the farmer’s market
  41. 104 years later, the most important invention
  42. Ted Levitt dies
  43. What’s Diggbait?
  44. Interesting little google bug
  45. Small talk
  46. Spelling your name right on the edges
  47. Beggars and Choosers
  48. Raising the bar
  49. Training wheels
  50. Who sets your agenda?
  51. Commitment from a click
  52. It’s not weird when it’s your weirdness
  53. So, what’s wrong with small business?

June 2006

  1. The Rocky Horror Blog
  2. Four things to remember
  3. Heroes
  4. Off topic
  5. Ten items or less
  6. Nine things marketers ought to know about salespeople (and two bonuses)
  7. My seersucker suit
  8. Why does Fred have ads on his blog?
  9. Jeremy Wright on the big lies
  10. Black, white and grey
  11. Does free mean free?
  12. Pictures work
  13. X is for X Ray
  14. Burning chicken entrails helps too
  15. Dividing by zero
  16. The clearance bin
  17. Ten things programmers might want to know about marketers
  18. Flipping the funnel down under
  19. A lesson learned at the mall
  20. Shiny and deep
  21. I don’t love it. But I think it’ll grow on me
  22. Do you have too much monoamine oxidase?
  23. Thirty Thousand Pennies
  24. Now they spam the new social news finders like Furl
  25. Talking to the future
  26. Changing everything (again)
  27. Time to quit?
  28. Googling prospects
  29. SEO: Passive vs. Active
  30. Over the top
  31. Line-caught swordfish
  32. More on RSS
  33. The premium premium
  34. Hot is the new sour
  35. Worse than the Upper Crust
  36. Breakage and giveaways
  37. Crusty
  38. Joel can write
  39. And the lunch was good, too
  40. Hiring the right people
  41. Maybe you don’t want traffic so badly?
  42. Do customers have responsibilities?
  43. What to write when you don’t know what to write
  44. Oddica Loves Brian
  45. My breakfast was right
  46. The spreading paradox of Broadway
  47. Do people care?
  48. The death of the sales call?
  49. Fear of switching
  50. 25 cars a day
  51. Funny riff
  52. Channel 608?
  53. A marketing gig I don’t want
  54. Squidoo now permits comments
  55. Learning from the primaries
  56. What do I find?
  57. Authenticity
  58. Least sold
  59. Welcome to the lightning round
  60. This one I don’t get
  61. 8 slots left
  62. Fifteen minutes?
  63. Thank you
  64. The 84th problem
  65. The thing about coupons
  66. And things to do off your blog…
  67. Why I don’t have comments
  68. How to get traffic for your blog
  69. Marketing pothole (#3 of 3): What will the boss think
  70. Tabasco
  71. Being brave with names

May 2006

  1. Marketing pothole (#2 of 3): I’m too busy
  2. Raveling
  3. What’s new?
  4. VC “I’ll know it…”
  5. Cordless Jump-Rope
  6. 332 is so boring
  7. What I learned from eye tracking
  8. Calendar aggregation
  9. Marketing pothole (#1 of 3): I’ll know it when I see it
  10. Just ten minutes
  11. Separated at birth
  12. Richard Feynman on marketing
  13. Oopstr
  14. Fiddleheads
  15. The freeloader problem
  16. Do apostrophe’s matter?
  17. Stories and my back
  18. Your new computer room
  19. Habits, making and breaking
  20. Free books (and the box too)
  21. Please come June 15
  22. In search of better
  23. Overnight success?
  24. 478 Pete
  25. Yeah, but is it worse than…
  26. Lessons Learned from Trader Joe’s
  27. #1 at the Box Office
  28. Transportation Day
  29. Spam of the day
  30. But is it CB Radio?
  31. Flexibility
  32. The Dalai Lama, marketer
  33. $2000 a year
  34. On trade shows
  35. Three big barriers
  36. The problem with mobile
  37. The rush to quality
  38. Megan needs a summer intern
  39. What’s that you’re wearing?
  40. Different kinds of traffic
  41. Top 1%
  42. How (some) people think about money
  43. Barry Bonds
  44. High leverage five minute task for today
  45. Silos
  46. Data, and perhaps information
  47. the new networks
  48. Fill in the blank
  49. The June 15 Seminar
  50. The Long Trail
  51. But the focus group loved it
  52. What to write
  53. But I like the sticky floors
  54. yolks are to eggs as mice are to…
  55. The tiny whiteboard seminar
  56. CRM is dead
  57. Did I say that?
  58. bad news
  59. Lumpy curves
  60. Winning by telling the truth
  61. Average
  62. Closed, for your convenience
  63. Heal thyself
  64. Save the date: upcoming seminars
  65. Indispensable
  66. Tech issues
  67. Please go away (angry)

April 2006

  1. The next battlefield
  2. Thinking about Mother’s Day
  3. Nintendo forgot to read my post
  4. The Customer is Always Right
  5. Ode: How to tell a great story
  6. Marketing that matters
  7. The coming health crisis
  8. Done
  9. Why are you afraid of process?
  10. How KitKat became Number 1
  11. Re invent an industry
  12. The lawyer in the marketing department
  13. Don’t take this advice
  14. The paradox of pictures
  15. Dial 300 for Harry
  16. More on stories
  17. “No” to average
  18. Creativity and Fear
  19. Very straightforward thinking about landing pages
  20. Razors and blades
  21. Easter egg
  22. Archetype: The Magic Stick
  23. Recommendations
  24. Archetypes
  25. That’s the end of that…
  26. Vocabulary: “Landing page”
  27. Couldn’t have said it better
  28. Q: How do we do flip?
  29. It’s good to be king
  30. Guess the airline
  31. Fans only
  32. Marketing in the car business
  33. “We wish Google didn’t exist”
  34. Another blog for your list
  35. The butt brush
  36. One very cool site
  37. The world as it is
  38. Tips that may come in handy one day
  39. One smart kid
  40. The Latest in Advertising Technology – Gizmodo
  41. Just a few words…
  42. Their mileage may vary
  43. Banging down the doors
  44. Moxabustion
  45. Purple Cows in Seoul
  46. Trial and error
  47. The Personal MBA
  48. Does BoingBoing matter?
  49. But don’t measure THIS
  50. New direct marketing tactic
  51. Flipping the funnel, teenage edition
  52. Only on the web
  53. Measure THAT
  54. The hardest thing
  55. The 80/8 Rule
  56. Thanks, Tim!
  57. Warning
  58. Two things you know but don’t do
  59. What if your insurance company did this?
  60. The truth about domain names
  61. Okay, viral, check.
  62. Go Placeholders!! Defense, defense
  63. Fresh Fish Here
  64. Q: What sort of bonuses should we pay?
  65. #33 with a bullet

March 2006

  1. When did the Beatles
  2. No fool
  3. Plussing
  4. Home run!
  5. Speaking in NYC
  6. How do you spell agony?
  7. Black suits
  8. Tom Asacker on Stress
  9. Going to meetings
  10. Waiting in line
  11. Hotel robbery
  12. Tea
  13. It does!
  14. Run
  15. That vending machine down the hall
  16. Real creativity
  17. Q. How do I license this great idea?
  18. I wonder what the mileage is?
  19. “Hey, let’s go to Budapest!”
  20. Different kinds of broken
  21. Q: How can we get our company funded
  22. A few updates
  23. Brown is the new black
  24. Sorry, we’re out of that
  25. It’s how you tell it
  26. The return address
  27. Tom Chappell sells out
  28. Q: What do you think of my brochure
  29. Useful tool
  30. One life per fax
  31. For those who don’t get it yet
  32. Gil’s invention
  33. Is it the picture or the message?
  34. Oh, the irony
  35. The thing about Sweetriot
  36. spiders!
  37. Firefox extensions
  38. Stupid Survey Award, 2006
  39. Your best stuff
  40. Malcolm Gladwell on how people judge[
  41. The new SEO–lawyers
  42. Getting people to abandon carts
  43. Must be the altitude
  44. The perfect number
  45. Fungus
  46. Three things I learned in Mexico City today
  47. that ipod video
  48. “I don’t feel like playing tonight”
  49. The noisy tragedy of the blog commons
  50. It’s hard
  51. The gap
  52. What should Martin do?
  53. The best presentation…
  54. Bite sized
  55. Do you trust marketers?
  56. Most people don’t really care about price
  57. The slush pile
  58. Purple does not mean grape-flavored
  59. “It can’t be helped”
  60. The future is in serials
  61. Armadillo Marketing
  62. Not our fault
  63. Proof of what you already knew
  64. Is this your daughter?
  65. Facts that feel right
  66. Competition
  67. Not rights, but smart stuff
  68. First time?
  69. The painless dentist
  70. Is there a first mover advantage?
  71. Thanks for supporting the Big Moo
  72. Live at Google
  73. The regular kind
  74. Needed a little Japanese help
  75. Why wouldn’t they?
  76. Can’t, Won’t, Try
  77. There’s always a story
  78. Minor geek note
  79. Careful with that mailmerge!
  80. Can’t vs. Won’t
  81. Why you need an MBA
  82. Six of one…
  83. My purple hat
  84. The problem with “global warming”

February 2006

  1. Welcome, Malcolm
  2. The Easy Button
  3. “Yeah, but my other son is a stableboy…”
  4. Edges and clusters
  5. It’s here, the microsoft ipod packaging parody
  6. Once more, but slowly
  7. The last time
  8. Switching costs
  9. Blogathon
  10. Vegas hotel, San Francisco sushi
  11. When Google does it…
  12. Trigger finger
  13. Sell side job marketing
  14. Free for now, free forever
  15. Organic web growth
  16. Lawyers don’t get enough gifts
  17. The culture of dissatisfaction
  18. The John Barleycorn Treatment
  19. Middlemen, radio and sharks
  20. Bits are free
  21. The easiest way
  22. Clever radio riff
  23. What consumers want
  24. What makes an idea spread?
  25. Important publishing news
  26. Taking responsibility
  27. The Reason
  28. Juicy new google feature
  29. More superstition
  30. Don’t tell me you don’t have any good ideas
  31. Categories and the short head
  32. That doesn’t look like a chocolate bar
  33. Flipping the newspaper funnel
  34. Organic web growth
  35. Hearing, part II
  36. Hearing, Listening, Action
  37. Squidoo update
  38. Not a stunt
  39. How can I get more traffic?
  40. “I don’t believe it”
  41. The video to show your boss
  42. More on stamps
  43. Fashion breaks
  44. First time?
  45. Making your numbers
  46. Found it
  47. Find the ethernet port
  48. Mania
  49. Where big companies come from
  50. What customer surveys measure
  51. What happened to Ford
  52. Peep Surgery
  53. Kathy gets it (with pictures, even)
  54. Wait
  55. ABC (and D)
  56. It’s national hype week.
  57. A million little cuts
  58. Today’s Metaphor: marshmallows

January 2006

  1. Flipping the Funnel–new ebook
  2. Attention, trends and value
  3. People hate my new logo
  4. Back from the seminar
  5. What’s going to be on your tombstone
  6. Fame does not equal brand
  7. Rulebreakers, and makers
  8. Swadeshi
  9. Thanks 4
  10. Can you do worse?
  11. Why change it?
  12. Non-linear media
  13. Fear and Creativity
  14. Fear and airplanes
  15. If you have more than 100 pages of content…
  16. Understanding the funnel
  17. What would David do?
  18. Everybody stalls
  19. Knitting for the blind
  20. Marketing to the majority
  21. Blink
  22. Headline of the year
  23. Bibliographies
  24. Jeff is right…
  25. Setting expectations
  26. The problem with prototypes
  27. I was wrong
  28. Farming and hunting
  29. I hate it when facts ruin a good story
  30. The windy city
  31. Welcome
  32. What to do if you don’t know what to do
  33. Your expanding customer base
  34. How to be lied to
  35. The best tag cloud (for today, anyway)
  36. Crossing the line to less than zero
  37. Lather, rinse…
  38. Russ Oasis is angry
  39. Guy’s got a blog
  40. Stuck systems
  41. Seminar update
  42. Babycakes
  43. Squidoo update

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