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usefathom.com

Privacy-focused website analytics from a sustainable company. A GDPR compliant, Google Analytics alternative.

Software / engineering practiceDatabasesWeb development

Posts
108 from 10 Jan 2014 to 30 Oct 2026
Posting
now and then (5 in the last year)
Kind
company blog
Feed
https://usefathom.com/blog/feed.xml

2026 5

  1. How we secure our analytics script
  2. Migrating 6.5 billion rows from MongoDB
  3. Two database migrations and a divorce
  4. Fathom acquires Gauges
  5. Announcing: Fathom V4

2025 2

  1. Shipping faster with more confidence
  2. How to fix Stripe payment attempt failed because additional action is required

2024 4

  1. Fathom Analytics has been acquired
  2. Google Analytics is deleting all of your historical data
  3. I made a mistake
  4. Reducing our AWS bill by $100,000

2023 11

  1. How to Enable and Use Link Tracking Protection in iOS 17
  2. How we built our referral program
  3. Why Fathom Analytics doesn’t have a free plan
  4. Migrating a 2TB database in 7.5 minutes
  5. Can you still export Universal Analytics data?
  6. Building our Google Analytics Importer
  7. Our Google Analytics Importer is now available
  8. SingleStore is now faster on Apple Silicon
  9. How to have multiple unique columns in SingleStore
  10. Your privacy resolutions for 2023
  11. Filter your dashboard by event completions

2022 18

  1. What does Google know about me?
  2. Counting Clicks: A Use Case for Grouping Fathom Events
  3. We rebuilt our entire application
  4. Best practices for promoting your affiliate links
  5. Denmark: 6 months in jail for using Google’s services
  6. Does Laravel Scale?
  7. The problem with data brokers: targeted ads and your privacy
  8. GA removed Universal Analytics + your historical data
  9. When big growth happens to a slow-growth company
  10. CNIL finds Google Analytics in breach of GDPR
  11. Our philosophy on spending money
  12. Google FLoC is dead; long live Google Topics
  13. Jack and Paul interviewed
  14. Your website analytics are breaking the law
  15. How to DeGoogle your business in 2022
  16. How to use UTM Parameters
  17. 2021 Year in review
  18. The Journey to EU Isolation

2021 15

  1. The hidden risk of out-of-office emails
  2. Is Big Tech actually a big problem?
  3. Why we ditched DynamoDB
  4. Making the world’s fastest analytics even faster
  5. Kim Kardashian turned a small business into a VC-backed company
  6. New features in Fathom Analytics (video)
  7. Let’s make surveillance-based advertising illegal
  8. Something’s new in Fathom… everything!
  9. Privacy Stories: The Markup
  10. What is Google FLoC (it’s bad for your privacy)
  11. We prioritize support over sales in our business
  12. Privacy Stories: Sparktoro
  13. What’s the difference between digital privacy and online security?
  14. Building the world’s fastest website analytics
  15. Why digital privacy matters even more in 2021

2020 34

  1. 2020 Year in Review
  2. Someone attacked our company
  3. Privacy Stories: Fastmail
  4. Designing a million dollar brand
  5. Privacy stories: DuckDuckGo
  6. Everyone has something to hide
  7. Announcing Phantom Analyzer
  8. How to build a privacy-first software business
  9. Hosted vs self-hosted website analytics
  10. What happened when a customer got over 10m pageviews in a few hours?
  11. An update on the Schrems II judgment/ruling
  12. Schrems II Judgement (Privacy Shield invalidation)
  13. What tech stack does Fathom Analytics use?
  14. Let’s talk about Friday and the Cloudflare outage
  15. SaaS lessons shared on the Framework podcast
  16. A 1 year review of Laravel Vapor
  17. Does targeted digital advertising work?
  18. 20 years to overnight success
  19. Fathom Analytics vs the competition
  20. Does removing Google Analytics hurt SEO rankings?
  21. What we’ve learned about digital privacy through a 1,500+ person survey
  22. I quit my job to work on Fathom Analytics full time
  23. We must ban targeted advertising immediately
  24. April Fools: Individual Person Tracking
  25. Should I use Laravel Vapor?
  26. Improve Laravel Vapor response time with prewarming
  27. What is Serverless?
  28. No more spy pixels
  29. Online privacy trends
  30. My favourite digital privacy tools for 2020
  31. How to build wealth slowly
  32. How to talk to your client or boss about a switch to Fathom
  33. Online privacy statistics
  34. Make your website a black hole to big tech

2019 11

  1. We rebuilt Fathom Analytics + moved to Laravel Vapor
  2. Why we changed our pricing to focus on regular-sized businesses
  3. Get paid 25% lifetime commissions when you refer customers to Fathom Analytics
  4. Fathom Analytics inside WordPress
  5. The enemy
  6. Fathom Analytics now supports two-factor authentication (2FA)
  7. From almost shutting down to tripling our MRR
  8. GDPR compliant website analytics without cookies
  9. Work like you’re driving
  10. Take back your online privacy
  11. What is enough?

2018 2

  1. What’s the point of productivity?
  2. Four rules for a minimalist business

2016 2

  1. There’s no such thing as a big break
  2. I don’t actually care about growth

2015 1

  1. Find your rat people

2014 3

  1. Do what you love
  2. No goals
  3. When is the best time to create?